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- 2023
-
Mark
Pepsi’s Number Fever – bottlecaps, mayhem and death
2023) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20231(
Department of Business Administration- Master (One yr)
-
Mark
The Friend, the Influencer, the Lawyer: a Qualitative Case Study of IKEA’s Identity Expressions on Facebook
(
- Master (Two yrs)
-
Mark
Läs dig bättre: En analys av skapandet och mottagandet av bästsäljande självhjälpsböcker
(
- Bach. Degree
-
Mark
Det nya vita guldet - En kvalitativ studie av vita snusvarumärkens positionering och marknadsföring på den svenska marknaden.
(
- Bach. Degree
-
Mark
“When to buy, What to buy and How much to buy” : En fallstudie om hur klädjätten NA-KD använder sig av rabattkoder som marknadsföring på Instagram och vad detta innebär för samtidens konsumtionsbeteenden
(
- Bach. Degree
-
Mark
Exploring AI Adoption in Entrepreneurial Content Marketing Strategies of European Companies
(
- Master (One yr)
-
Mark
Should we do it ourselves or should we let somebody else do it?
(
- Master (One yr)
- 2022
-
Mark
A tuber for Ghanaian development: Influence of agro-processing activities in the lives and livelihoods of cassava farmers.
(
- Master (Two yrs)
-
Mark
The Skill Requirement Issue for Marketing Teams in the Digital Age - A qualitative study of B2C businesses in China
(
- Master (One yr)
-
Mark
Resisting Warwick of the Future
2022) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20221(
Department of Business Administration- Misc.
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Mark
Data är det nya guldet - men vad är riskerna?
(
- Bach. Degree
- 2021
-
Mark
How To Build Product Differentiation Strategies
(
- Master (One yr)
-
Mark
Världen bortom boken : marknadsföring, deltagarkultur och Game of Thrones
(
- Bach. Degree
-
Mark
Den vägledande kommunikationen: En studie om Inbound Marketings potentiella värde i offentliga organisationer
(
- Bach. Degree
-
Mark
Non-core business talent attraction
(
- Master (One yr)
-
Mark
Communicating for Sustainable Consumption: Lessons from consumer-focused sustainability marketing in the food-product sector
2021) In IIIEE Master Thesis IMEM01 20211(
The International Institute for Industrial Environmental Economics- Master (Two yrs)
- 2020
-
Mark
How authentic is authenticity on Instagram: a Swedish social media influencer and social media follower perspective
(
- Master (Two yrs)
-
Mark
Syftesdriven parterapi - för ett lyckat förhållande. En kvalitativ studie av förhållandet mellan marknadsförarens mål och konsumentens upplevelse av syftesdriven reklamfilm.
(
- Bach. Degree
-
Mark
Hur reagerar unga vuxna på individanpassad marknadsföring via sociala medier? Fokus Instagram Vilka rekommendationer kan företag erhålla?
(
- Bach. Degree
-
Mark
Postkolonial turism - En diskursiv kamp om konsumenters (o)medvetande
(
- Bach. Degree
-
Mark
Pride and Prejudice: a study on the various types of consumer-brand relationships that brand activism campaigns form
(
- Master (One yr)
-
Mark
Är unga nikotinberoende framtidens lojala kunder?
(
- Bach. Degree
- 2019
-
Mark
Nätcasino: en kritisk diskursanalys av marknadsföring av nätcasinon
(
- Bach. Degree
-
Mark
Setting off carbon offsets - Testing New Communication Messages in Voluntary Carbon Offset and its Correlation to Public Transportation on Vacation
(
- Master (One yr)
-
Mark
Branding in Public Transportation: Campfires and Beyond
(
- Master (One yr)
-
Mark
Glossier : en fallstudie
(
- Bach. Degree
- 2018
-
Mark
Hur arbetar Tesla för att nå ut till sin publik?
(
- Bach. Degree
-
Mark
Performing Sustainability in Fast Fashion Retailing
(
- Master (Two yrs)
-
Mark
Riktad marknadsföring baserad på intresseavvägningen i artikel 6 f) dataskyddsförordningen
(
- Bach. Degree
-
Mark
Multisided Platforms. How do platform-based ventures in the food delivery industry acquire consumers in the start-up phase and how are these customer acquisition methods perceived by the consumer?
(
- Master (One yr)
-
Mark
Reproducering av det reproduktiva ansvaret
(
- Bach. Degree
-
Mark
Aligned Branding - An Opportunity for Coordinated HR & Marketing Efforts
(
- Master (One yr)
-
Mark
The Millennial Customer Experience in Traditional Retail Environments: A Swedish Perspective
(
- Master (One yr)
-
Mark
Selling the Green Dream to Women: Socio-environmental Degradation and the Paradox of Feminism and Sustainability in Fashion Marketing.
(
- Master (Two yrs)
- 2017
-
Mark
Könsdiskriminerande reklam - Varför finns det ingen lagstiftning?
(
- Bach. Degree
-
Mark
Vem är den hjälpbehövande - En kvalitativ studie av hur mottagaren av kommersiellt socialt arbete framställs
(
- Bach. Degree
-
Mark
Kan gerillamarknadsföringsmetoder ha personligheter? En studie utifrån Dimensions of Brand Personality
(
- Bach. Degree
-
Mark
Marketing in For-profit Social Ventures
(
- Master (One yr)
- 2016
-
Mark
The Ambivalence of #Femvertising : Exploring the meeting between feminism and advertising through the audience lens
(
- Master (Two yrs)
-
Mark
Making Sense of Growth Hacker Marketing
(
- Master (One yr)
-
Mark
Private Labels and Generation Dislo(Y)al - The impact of private labels on store loyalty within the Swedish grocery retail industry
(
- Master (One yr)
-
Mark
Marknadsföring för alla?
(
- Bach. Degree
-
Mark
The problem for business is business
(
- Master (One yr)
-
Mark
Ephemeral Selves: A semiotic cultural analysis of a Swedish bicycle helmet campaign
(
- Master (Two yrs)
-
Mark
Female Immigrant Entrepreneurs’ Entrepreneurial Marketing Experiences in Helsinki Metropolitan Area
(
- Master (One yr)
-
Mark
Kan en slogan få ett flygbolag att lyfta?
(
- Bach. Degree
-
Mark
Den publikfriande gymnasieskolan - Marknadiseringens effekter på musiklärarnas arbete
(
- Prof. qual. >4 yrs
- 2015
-
Mark
”Sidan startade 1618” : Riksarkivets och några landsarkivs självpresentation på Facebook under 2014
(
- Master (Two yrs)
-
Mark
TOTAL COST OF OWNERSHIP IN SALES AND MARKETING
(
- Univ. Diploma
-
Mark
Fear, the way to effective product placement?
(
- Bach. Degree
-
Mark
Den provokativa marknadsföringens påverkan på varumärket.
(
- Bach. Degree
-
Mark
Ett motvilligt äktenskap: En kvalitativ studie om PRs distansering från marknadsföring
(
- Bach. Degree
-
Mark
Constructing “The new woman” in the blogosphere - A gender study of Swedish lifestyle blogs
(
- Master (One yr)
-
Mark
Organizing Marketing in Matrix Structured Companies, a Case Study of Alfa Laval
(
- Master (One yr)
-
Mark
The Use of Crowdsourcing as a Strategic Marketing Tool - An Examination of Brand Perceptions and Behavioral Intentions
(
- Master (One yr)
-
Mark
Boken bakom storfilmen : hur amerikanska förlag använder sig av filmadaptioner för att sälja böcker
(
- Bach. Degree
- 2014
-
Mark
Konkurrens i ungdomsvården - En kvalitativ innehållsanalys av HVB-hemsidor
(
- Bach. Degree
-
Mark
Poverty Porn as a Sign of a Postcolonial Wall Between “Us” and “Them”
(
- Master (One yr)
-
Mark
Selling Stories and Consuming Culture : The Connection between Literature and Marketing in Max Barry's Syrup (1999) and Jennifer Government (2003)
(
- Master (Two yrs)
-
Mark
Entrepreneurial Orientation in Marketing: An empirical study of small businesses in the Swedish fashion industry
(
- Master (One yr)
-
Mark
Är personlighet rätt medicin? Varumärkespersonligheter och anseende på den svenska apoteksmarknaden
(
- Bach. Degree
- 2013
-
Mark
Jobbik och romerna : en kritisk diskursanalys av Jobbiks retoriska användande av romer i sin politiska marknadsföring.
(
- 2nd term paper
-
Mark
Rättvis handel - En etnografisk studie kring försöket att förena handel och moral
(
- Bach. Degree
-
Mark
Med känsla för marknadsföring - En undersökning av Roskildefestivalens marknadsföring i sociala medier och Roskilde Road Trip Malmö
(
- Bach. Degree
-
Mark
"My Heart Belongs To Telenor"
(
- Prof. qual. >4 yrs
-
Mark
The Sound of Authenticity – A study of authenticity in the consumption of music
(
- Master (One yr)
- 2012
-
Mark
Symfonisk marknadsföring - Om marknadsföring av symfoniorkestrar exemplifierat av Malmö Symfoniorkester och Helsingborgs Symfoniorkester
(
- Bach. Degree
-
Mark
En resa genom gränslandet - Den problematiska ung vuxen-litteraturen i den Svenska bokhandeln
(
- Bach. Degree
- 2011
-
Mark
Extern kommunikation av arbetsgivarvarumärken - en studie av olika kommunikationskanaler och metoder
(
- Bach. Degree
-
Mark
International Companies’ Perception of Digital Marketing Strategies and Their Implementation
(
- Master (One yr)
-
Mark
Manolos - the new Omegas? A historiographical gender analysis on brand placements in film
(
- Master (One yr)
-
Mark
Marketing Communication on Controversial Products - A case study on the tobacco industry
(
- Master (One yr)
- 2010
-
Mark
Applications of Cultural Analysis in Marketing in a Mainland Chinese Context
(
- Master (Two yrs)
-
Mark
Leva ekologiskt- eller bara ibland. Påverkas vi av miljömärkningen?
(
- Master (One yr)
-
Mark
Measuring Word of Mouth in Real-Time: A Study of “Tweets” and Their Dynamic Relation to Movie Sales and Marketing Efforts.
(
- Master (One yr)
- 2009
-
Mark
Guerrilla Marketing Technique Effectiveness: A Quantitative Experiment
(
- Master (One yr)
-
Mark
Building Customer-Based Brand Equity in Higher Education: Applying Brand Equity Theory to an International Higher Education Marketing Context
(
- Master (One yr)
-
Mark
SponsorSHIP – En identifiering av kritiska faktorer vid titelsponsring.
(
- Master (One yr)
- 2008
-
Mark
Buzz marketing and the loss of authentic self: an investigation of the motivational structure of marketing in the personal sphere and its potential consequences on social relations.
(
- Bach. Degree
-
Mark
"Home Sweet Home" - A Controversial Thought? - A Case Study of IKEA in Japan
(
- Bach. Degree
-
Mark
The importance of "During-show Promotion" at Business-to-Consumer trade shows.
(
- Master (One yr)
- 2007
-
Mark
Branding and brand hacking - an investigation of the struggle for the meaning of cultural and commercial symbols between the dominating and sub- and counter-cultural spheres.
(
- Master (One yr)
-
Mark
Kartläggning av Affärsrelationer & kundkrav inom EMS-branchen i Norden
(
- Univ. Diploma
-
Mark
Opion leaders and word-of-mouth - A Case Study of Masai Barefoot Technology
(
- Master (One yr)
- 2006
-
Mark
Marketing Sustainable Products in the Retail Sector: The Potential Integration of Sustainability Marketing
(
- Master (One yr)
-
Mark
Doing Business in China - A Best-practice Model for Foreign Invested Small and Medium-sized Enterprises (SMEs)
(
- Master (One yr)
- 2004
-
Mark
Sjukgymnastisk erfarenhet av patienter med stressutlösta utmattningssyndrom - en studie om behandlingserfarenheter och marknadsföring
(
- Bach. Degree
- 2002
-
Mark
Consumers’ right for information on labour standards under which the clothes and sportswear sold in the European Internal Market are produced: Legal basis in the EC law and the rationale in buyer behaviour
(
- Master (One yr)
-
Mark
An exploratory study of the forces and actors influencing the marketing of functional foods in Finland and Estonia
(
- Master (One yr)
-
Mark
ITP - Market Entry Strategy
(
- Master (One yr)