LUP Statistics
Record
- Title
- Remembering the Forgotten - Conceptualising brand loyalty among consumers of Generation X
- Type
- Student Paper
- Publ. year
- 2019
- Author/s
- Arendt, Johannes; Finell, Cecilia Alexandra Thuy; Nortén, Emelie
- Department/s
- Department of Business Administration
- In LUP since
- 2019-08-09
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