LUP Statistics
Record
- Title
- The Power of Reputation: A qualitative study on the impact of influencers’ perceived reputation towards makeup brands
- Type
- Student Paper
- Publ. year
- 2020
- Author/s
- Szyntar, Alicja; Heijmeskamp, Romee
- Department/s
- Department of Business Administration
- In LUP since
- 2020-10-15
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