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Record
Title
Standing Up for Societal Change: The Phenomenon of Brand Activism. A quantitative investigation on young consumers' attitude towards an environmental activist brand.
Type
Student Paper
Publ. year
2021
Author/s
Schleier, Mona
Department/s
Department of Strategic Communication
In LUP since
2021-07-01
Downloads

Total This Year This Month
3362 512 0
Downloads per country

Germany 601 (18%)
United States of America 408 (12%)
United Kingdom of Great Britain and Northern Ireland 271 (8%)
Italy 243 (7%)
Philippines 163 (5%)
Netherlands (Kingdom of the) 151 (4%)
India 119 (4%)
Sweden 111 (3%)
Turkiye 104 (3%)
Viet Nam 97 (3%)
Indonesia 81 (2%)
Austria 78 (2%)
Egypt 62 (2%)
France 61 (2%)
Portugal 60 (2%)
Australia 59 (2%)
South Korea 50 (1%)
Malaysia 43 (1%)
Pakistan 41 (1%)
Denmark 38 (1%)
Unknown 37 (1%)
Switzerland 34 (1%)
Singapore 30 (1%)
Canada 28 (1%)
Ireland 27 (1%)
Spain 21 (1%)
Taiwan (China) 20 (1%)
United Arab Emirates 20 (1%)
South Africa 19 (1%)
Hong Kong (China) 18 (1%)
Sri Lanka 18 (1%)
Brazil 17 (1%)
Finland 16 (0%)
China 15 (0%)
Slovakia 14 (0%)
Hungary 13 (0%)
Thailand 13 (0%)
Belgium 13 (0%)
Russian Federation 12 (0%)
New Zealand 11 (0%)
Iran 10 (0%)
Greece 9 (0%)
Kenya 8 (0%)
Slovenia 6 (0%)
Norway 6 (0%)
Nigeria 6 (0%)
Japan 5 (0%)
Trinidad and Tobago 5 (0%)
Lithuania 5 (0%)
Czechia 5 (0%)
Morocco 4 (0%)
Mexico 4 (0%)
Romania 4 (0%)
Poland 4 (0%)
Algeria 4 (0%)
Malta 4 (0%)
San Marino 3 (0%)
Latvia 3 (0%)
Ethiopia 3 (0%)
Peru 3 (0%)
Colombia 3 (0%)
Jamaica 2 (0%)
Tunisia 2 (0%)
Iraq 2 (0%)
Croatia 2 (0%)
Armenia 1 (0%)
Saudi Arabia 1 (0%)
Myanmar 1 (0%)
Israel 1 (0%)
Ghana 1 (0%)
Qatar 1 (0%)
Ukraine 1 (0%)
Estonia 1 (0%)
Zimbabwe 1 (0%)
Jordan 1 (0%)
Zambia 1 (0%)
Tanzania, the United Republic of 1 (0%)
Argentina 1 (0%)
Serbia 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

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Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Mon Sep 1 08:43:32 2025