Skip to main content
Record
Title
Standing Up for Societal Change: The Phenomenon of Brand Activism. A quantitative investigation on young consumers' attitude towards an environmental activist brand.
Type
Student Paper
Publ. year
2021
Author/s
Schleier, Mona
Department/s
Department of Strategic Communication
In LUP since
2021-07-01
Downloads

Total This Year This Month
3295 445 28
Downloads per country

Germany 596 (18%)
United States of America 395 (12%)
United Kingdom of Great Britain and Northern Ireland 266 (8%)
Italy 242 (7%)
Philippines 160 (5%)
Netherlands (Kingdom of the) 151 (5%)
India 118 (4%)
Sweden 111 (3%)
Turkiye 103 (3%)
Viet Nam 97 (3%)
Indonesia 81 (2%)
Austria 78 (2%)
France 61 (2%)
Egypt 60 (2%)
Portugal 59 (2%)
Australia 57 (2%)
South Korea 49 (1%)
Malaysia 43 (1%)
Pakistan 41 (1%)
Denmark 38 (1%)
Unknown 37 (1%)
Switzerland 33 (1%)
Singapore 30 (1%)
Canada 27 (1%)
Ireland 27 (1%)
Spain 21 (1%)
Taiwan (China) 20 (1%)
South Africa 18 (1%)
Sri Lanka 18 (1%)
Hong Kong (China) 18 (1%)
Finland 16 (0%)
Slovakia 14 (0%)
Brazil 14 (0%)
China 13 (0%)
Belgium 13 (0%)
Thailand 13 (0%)
Russian Federation 12 (0%)
New Zealand 11 (0%)
Iran 10 (0%)
Greece 9 (0%)
United Arab Emirates 8 (0%)
Kenya 8 (0%)
Hungary 6 (0%)
Nigeria 6 (0%)
Norway 6 (0%)
Czechia 5 (0%)
Lithuania 5 (0%)
Trinidad and Tobago 5 (0%)
Japan 5 (0%)
Morocco 4 (0%)
Slovenia 4 (0%)
Poland 4 (0%)
Algeria 4 (0%)
Mexico 4 (0%)
Romania 4 (0%)
Malta 4 (0%)
San Marino 3 (0%)
Peru 3 (0%)
Colombia 3 (0%)
Ethiopia 3 (0%)
Iraq 2 (0%)
Jamaica 2 (0%)
Tunisia 2 (0%)
Latvia 2 (0%)
Croatia 2 (0%)
Qatar 1 (0%)
Tanzania, the United Republic of 1 (0%)
Zimbabwe 1 (0%)
Jordan 1 (0%)
Argentina 1 (0%)
Serbia 1 (0%)
Israel 1 (0%)
Estonia 1 (0%)
Armenia 1 (0%)
Saudi Arabia 1 (0%)
Ukraine 1 (0%)
Ghana 1 (0%)
Myanmar 1 (0%)
Zambia 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Sun Aug 3 08:44:48 2025