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Sverigedemokraterna - En retorisk studie

Larsson, Daniel (2007)
Department of Political Science
Abstract
The Sweden democrats are a political party that has had a time of success during

the last year. However many people believe them to be a racist party, in contrast

to how they view themselves and their political message. How is it possible that

the views of the same party differ to this extent, it seems to be a large ambiguity

in their message. Rhetoric is a tool that everybody uses in some way or another

and can be crucial to how a political party is perceived by people. Can therefore

the use of rhetoric be a factor that has contributed to the different perception of the

party and if so, in which way?

With the help of theories such as semiotics, classical rhetoric and antiestablishment

strategy, different texts, such as motions,... (More)
The Sweden democrats are a political party that has had a time of success during

the last year. However many people believe them to be a racist party, in contrast

to how they view themselves and their political message. How is it possible that

the views of the same party differ to this extent, it seems to be a large ambiguity

in their message. Rhetoric is a tool that everybody uses in some way or another

and can be crucial to how a political party is perceived by people. Can therefore

the use of rhetoric be a factor that has contributed to the different perception of the

party and if so, in which way?

With the help of theories such as semiotics, classical rhetoric and antiestablishment

strategy, different texts, such as motions, and pictures published by

the Sweden democrats can be analyzed to find ways they use rhetoric.

In the analysis it was obvious that they used rhetoric, even though the

rhetorical quality differed between the leading persons in the party and the people

who represented the Sweden democrats in the local government. However it

seems that they have, to some extent, managed to shape or design their own kind

of rhetoric. (Less)
Please use this url to cite or link to this publication:
author
Larsson, Daniel
supervisor
organization
year
type
H1 - Master's Degree (One Year)
subject
keywords
Sverigedemokraterna, ambiguitet, retorik, semiotik, anti-etablissemangsstrategin, Political and administrative sciences, Statsvetenskap, förvaltningskunskap
language
Swedish
id
1322718
date added to LUP
2007-09-05 00:00:00
date last changed
2007-09-05 00:00:00
@misc{1322718,
  abstract     = {{The Sweden democrats are a political party that has had a time of success during

the last year. However many people believe them to be a racist party, in contrast

to how they view themselves and their political message. How is it possible that

the views of the same party differ to this extent, it seems to be a large ambiguity

in their message. Rhetoric is a tool that everybody uses in some way or another

and can be crucial to how a political party is perceived by people. Can therefore

the use of rhetoric be a factor that has contributed to the different perception of the

party and if so, in which way?

With the help of theories such as semiotics, classical rhetoric and antiestablishment

strategy, different texts, such as motions, and pictures published by

the Sweden democrats can be analyzed to find ways they use rhetoric.

In the analysis it was obvious that they used rhetoric, even though the

rhetorical quality differed between the leading persons in the party and the people

who represented the Sweden democrats in the local government. However it

seems that they have, to some extent, managed to shape or design their own kind

of rhetoric.}},
  author       = {{Larsson, Daniel}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{Sverigedemokraterna - En retorisk studie}},
  year         = {{2007}},
}