Department of Strategic Communication

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2025
Mark Marketing Without Marketers? The Emergence of Vibe Marketing in an AI-driven Era
Truedsson Andersson, Axel and Ribeiro Nunes, Renato Filipe ^LU (2025) SKDK11 20251
Department of Strategic Communication
- Bach. Degree
Mark "The Brand That Didn't Try (But Really Did)" A Case Study of The Ordinary's Marketing Communication; a skincare brand
Leander, Lydia ^LU and Pamliden, Felicia (2025) SKOK11 20251
Department of Strategic Communication
- Bach. Degree
Mark På fel spår: Hur strategisk kommunikation kan motverka livsfarligt riskbeteende
Da Fonseca, Julia ^LU and Preber, Elsa (2025) SKOK11 20251
Department of Strategic Communication
- Bach. Degree
Mark När Kommunikation blir Vapen
Malmros, Clara ^LU and Markiv, Solomiya (2025) SKDK11 20251
Department of Strategic Communication
- Bach. Degree
Mark Att rama in hållbarhet: En kritisk analys av H&Ms hållbarhetskommunikation ur ett varumärkesbyggande perspektiv
Wassenius, Stella ^LU and Urban, Amelie (2025) SKOK11 20251
Department of Strategic Communication
- Bach. Degree
Mark Chores, Choice, and Conservatism: Tradwives as Intermediaries of Conservative Ideology Through Framing on TikTok
Stark, Julia ^LU and Sikström, Isabella (2025) SKDK11 20251
Department of Strategic Communication
- Bach. Degree
Mark The Unscripted Voice - A qualitative study of how rhetoric techniques constructs authenticity in podcasting
von Knorring, Elsa ^LU and Ericsson, Lisa (2025) SKOK11 20251
Department of Strategic Communication
- Bach. Degree
Mark Två sidor av en Nato-ansökan - Turkisk kontra svensk-media skildring av natofrågan
Shehu, Elza ^LU and Junuzovski, Yeliz ^LU (2025) SKOK11 20251
Department of Strategic Communication
- Bach. Degree
Mark Enhancing brand communication: understanding how practitioners balance creativity and consistency in advertising
Caroni-Larsén, Vincent ^LU and Schmidt, Simon ^LU (2025) SKDK11 20251
Department of Strategic Communication
- Bach. Degree
Mark Att sälja jämställdhet: En studie om autenticitet i feministisk marknadsföring
Bergström, Tilde ^LU and Käck, Moa ^LU (2025) SKDK11 20251
Department of Strategic Communication
- Bach. Degree

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Publications

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Department of Strategic Communication

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