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Mediekonglomerat – en svensk förlagsverklighet? : tendenser hos två svenska förlagsjättar

Gustafsson, Susanne LU and Eriksson, Frida LU (2008) FBMA01 20082
Division of Publishing Studies
Abstract
The Swedish book market has changed during the last decades and has affected the publishing industry. André Schiffrin in The Business of Books: How the International Conglomerates Took Over Publishing and Changed the Way We Read (2000) is negative to the trend where media conglomerates increase their power by buying independent publishing houses. He argues that they have gradually moved into the publishing houses, and that the economy has become increasingly important, with
devastating consequences for independent publishing houses. Schiffrin insinuate that this tendency has progressed across the Atlantic Ocean. Other voices argue that this phenomenon has always existed and is part of a natural and necessary process. In Sweden the... (More)
The Swedish book market has changed during the last decades and has affected the publishing industry. André Schiffrin in The Business of Books: How the International Conglomerates Took Over Publishing and Changed the Way We Read (2000) is negative to the trend where media conglomerates increase their power by buying independent publishing houses. He argues that they have gradually moved into the publishing houses, and that the economy has become increasingly important, with
devastating consequences for independent publishing houses. Schiffrin insinuate that this tendency has progressed across the Atlantic Ocean. Other voices argue that this phenomenon has always existed and is part of a natural and necessary process. In Sweden the purchase or fusions of different publishing houses have been frequent since the early 1900s, but increased during the 1970s when the publishing market had to adapt to the prevailing market economy. This thesis intends to analyse if the trend
visible in the States can be traced to two of Sweden’s largest publishing houses Bonniers and Norstedts. (Less)
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author
Gustafsson, Susanne LU and Eriksson, Frida LU
supervisor
organization
course
FBMA01 20082
year
type
L2 - 2nd term paper (old degree order)
subject
language
Swedish
id
1471173
date added to LUP
2009-11-24 11:19:58
date last changed
2014-05-16 15:41:08
@misc{1471173,
  abstract     = {The Swedish book market has changed during the last decades and has affected the publishing industry. André Schiffrin in The Business of Books: How the International Conglomerates Took Over Publishing and Changed the Way We Read (2000) is negative to the trend where media conglomerates increase their power by buying independent publishing houses. He argues that they have gradually moved into the publishing houses, and that the economy has become increasingly important, with 
devastating consequences for independent publishing houses. Schiffrin insinuate that this tendency has progressed across the Atlantic Ocean. Other voices argue that this phenomenon has always existed and is part of a natural and necessary process. In Sweden the purchase or fusions of different publishing houses have been frequent since the early 1900s, but increased during the 1970s when the publishing market had to adapt to the prevailing market economy. This thesis intends to analyse if the trend 
visible in the States can be traced to two of Sweden’s largest publishing houses Bonniers and Norstedts.},
  author       = {Gustafsson, Susanne and Eriksson, Frida},
  language     = {swe},
  note         = {Student Paper},
  title        = {Mediekonglomerat – en svensk förlagsverklighet? : tendenser hos två svenska förlagsjättar},
  year         = {2008},
}