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Försäkringsbehov? En studie av operationella fordonsleasingbolag

Strömgren, Rickard (2010) MIO920
Production Management
Abstract
Problem definition: Companies competing in a market environment are trying to improve their competitiveness. A widespread company strategy is to focus on the core operations and competencies and outsource non-core activities. Managing companies’ vehicle fleets is often considered non-core operations which have led to the creation of the operational vehicle leasing industry. It means that the leasing company own, finance and manage vehicles the company use. One part of the vehicle management operations is the vehicle insurance. Leasing companies can choose to include vehicle insurance in their offer to their corporate customers but then they first have to source the insurance product from an insurance company. Vehicle insurance has... (More)
Problem definition: Companies competing in a market environment are trying to improve their competitiveness. A widespread company strategy is to focus on the core operations and competencies and outsource non-core activities. Managing companies’ vehicle fleets is often considered non-core operations which have led to the creation of the operational vehicle leasing industry. It means that the leasing company own, finance and manage vehicles the company use. One part of the vehicle management operations is the vehicle insurance. Leasing companies can choose to include vehicle insurance in their offer to their corporate customers but then they first have to source the insurance product from an insurance company. Vehicle insurance has historically not been included in operational vehicle leasing but it is increasing and has become more and more common during recent years. Which new needs do these leasing companies have regarding vehicle insurance?
Purpose: The purpose of this thesis is to identify and analyze operational vehicle leasing companies’ need of vehicle insurance.
Methodology: The research has been conducted as a qualitative comparative study by performing case studies of three leading operational vehicle leasing companies. The data has been collected primarily by performing interviews in Paris, Dublin, Malmö and Stockholm. The study is geographically limited to Europe.
Theory: Two theoretical frameworks have been utilized and also created the structure of the thesis. Those two are The Business Chain Model by Kärkkäinen (2002) and The Organization’s Impact on Purchasing Needs by Grønhaug and Venkatesh (1990).
Conclusions: The basic needs for activities producing the product vehicle insurance are not changing when leasing companies offer insurance to their customers but the structure and organization that perform the insurance activities is drastically changing. All three case studies show that the leasing companies are all in the process of taking over more and more of the vehicle insurance activities by themselves. It includes the administrative tasks of offering insurance as well as taking over more and more of the financial risk of insurance by registering their own insurance companies, called Captives. However there is no indication that the leasing companies who are gradually transforming themselves to be insurance companies also want to take on the entire financial risk of vehicle insurance. They all in both short and long term want to keep the high financial limit reinsurance with insurance companies. (Less)
Please use this url to cite or link to this publication:
author
Strömgren, Rickard
supervisor
organization
course
MIO920
year
type
M1 - University Diploma
subject
other publication id
10/5355
language
Swedish
id
1977170
date added to LUP
2011-06-16 16:10:20
date last changed
2011-06-20 12:36:00
@misc{1977170,
  abstract     = {Problem definition: Companies competing in a market environment are trying to improve their competitiveness. A widespread company strategy is to focus on the core operations and competencies and outsource non-core activities. Managing companies’ vehicle fleets is often considered non-core operations which have led to the creation of the operational vehicle leasing industry. It means that the leasing company own, finance and manage vehicles the company use. One part of the vehicle management operations is the vehicle insurance. Leasing companies can choose to include vehicle insurance in their offer to their corporate customers but then they first have to source the insurance product from an insurance company. Vehicle insurance has historically not been included in operational vehicle leasing but it is increasing and has become more and more common during recent years. Which new needs do these leasing companies have regarding vehicle insurance?
Purpose: The purpose of this thesis is to identify and analyze operational vehicle leasing companies’ need of vehicle insurance.
Methodology: The research has been conducted as a qualitative comparative study by performing case studies of three leading operational vehicle leasing companies. The data has been collected primarily by performing interviews in Paris, Dublin, Malmö and Stockholm. The study is geographically limited to Europe.
Theory: Two theoretical frameworks have been utilized and also created the structure of the thesis. Those two are The Business Chain Model by Kärkkäinen (2002) and The Organization’s Impact on Purchasing Needs by Grønhaug and Venkatesh (1990).
Conclusions: The basic needs for activities producing the product vehicle insurance are not changing when leasing companies offer insurance to their customers but the structure and organization that perform the insurance activities is drastically changing. All three case studies show that the leasing companies are all in the process of taking over more and more of the vehicle insurance activities by themselves. It includes the administrative tasks of offering insurance as well as taking over more and more of the financial risk of insurance by registering their own insurance companies, called Captives. However there is no indication that the leasing companies who are gradually transforming themselves to be insurance companies also want to take on the entire financial risk of vehicle insurance. They all in both short and long term want to keep the high financial limit reinsurance with insurance companies.},
  author       = {Strömgren, Rickard},
  language     = {swe},
  note         = {Student Paper},
  title        = {Försäkringsbehov? En studie av operationella fordonsleasingbolag},
  year         = {2010},
}