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Marknadsetablering i Danmark -2007 skall Ownit Broadband AB etablera sig på den danska "Triple Play" marknaden

Brobäck, Johan and Lundström, Richard (2007) MIO920
Production Management
Abstract
Te differences between Denmark and Sweden are bigger than one might think. Two countries have diffrent business cultures which makes it essential to recruit Denmark staff market entry.
If an establishment is to be made, it should be done so with absolute commitment. Hence, a branch in Copenhagen should be opened so complete focus can be put on immediate market.
Once there, we recommend cooperation with DONG Energy, to reach the prvate sector, and GlobalConnect, to reach the business sector, ifprofitable contracts ca be signed with these companies
Please use this url to cite or link to this publication:
author
Brobäck, Johan and Lundström, Richard
supervisor
organization
course
MIO920
year
type
M1 - University Diploma
subject
keywords
Owinit Broadband AB, optical fibre, market analysis, international market entry, hyper competition, Copenhagen, Broadband
report number
07/5263
language
Swedish
id
2006855
date added to LUP
2011-06-29 16:17:35
date last changed
2015-09-06 14:25:19
@misc{2006855,
  abstract     = {{Te differences between Denmark and Sweden are bigger than one might think. Two countries have diffrent business cultures which makes it essential to recruit Denmark staff market entry.
If an establishment is to be made, it should be done so with absolute commitment. Hence, a branch in Copenhagen should be opened so complete focus can be put on immediate market.
Once there, we recommend cooperation with DONG Energy, to reach the prvate sector, and GlobalConnect, to reach the business sector, ifprofitable contracts ca be signed with these companies}},
  author       = {{Brobäck, Johan and Lundström, Richard}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{Marknadsetablering i Danmark -2007 skall Ownit Broadband AB etablera sig på den danska "Triple Play" marknaden}},
  year         = {{2007}},
}