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Further development of a simulation game

Planander, Erik LU (2012) MMK820 20122
Product Development
Abstract
To support the implementation of a global leadership (and management) strategy at IKEA, a board/computer simulation game was designed, produced and distributed in the company in 2011. Being a first generation product, the master thesis explored how the game could be further developed to a product that better addressed the needs and requests of its target group – the leaders and managers at IKEA.
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author
Planander, Erik LU
supervisor
organization
course
MMK820 20122
year
type
H2 - Master's Degree (Two Years)
subject
keywords
Product development, simulation game, learning, leadership development
language
English
id
3327040
date added to LUP
2013-01-07 08:19:26
date last changed
2013-01-07 08:19:26
@misc{3327040,
  abstract     = {To support the implementation of a global leadership (and management) strategy at IKEA, a board/computer simulation game was designed, produced and distributed in the company in 2011. Being a first generation product, the master thesis explored how the game could be further developed to a product that better addressed the needs and requests of its target group – the leaders and managers at IKEA.},
  author       = {Planander, Erik},
  keyword      = {Product development,simulation game,learning,leadership development},
  language     = {eng},
  note         = {Student Paper},
  title        = {Further development of a simulation game},
  year         = {2012},
}