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Deputy General Manager Peng & His Depressing Book Club : A comparative study of popular business literature in the PRC and the USA

Eriksson, Joakim LU (2015) KINK11 20121
Chinese Studies
Abstract (Chinese)
本论文旨在将中国的商业类畅销书与2014年年初亚马逊美国(Amazon.com)、亚马逊中国(Amazon.cn)网站上的畅销书进行对比。各个网站排名前25的经济管理类畅销书作为此次比较的参照系。这些书籍主要涉及经济与政治、管理学、生产力与寿命管理、逻辑与决策理论、投资理论。通过对这50本书籍的定量分析,结果表明中国书籍:(1)价格更便宜;(2)出版日期更近;(3)以外国作者居多;(4)以男性作者居多。通过定性分析,结果指出以下六种情况:美国经济学家期望更高,中国作者在开篇阶段描写更加谦虚,中国管理类书籍缺少与管理学历史的关联,中国管理类书籍绝不提及中国的政治史,中国的经济类书籍的读者为受过教育的对象;有关中国经济类书籍涉及的政治见解,其表达口吻有时是针对普通公民,有时是针对政府官员。
Abstract
The purpose of this thesis is to compare best-selling business literature in China and the US. Snapshots of Amazon.com and Amazon.cn bestseller lists were captured in early 2014, and the 25 highest ranked titles in the designated “business” category on each website form the foundation for comparison. The books mainly touch on Economics & Politics, Management Studies, Productivity & Life Management, Logic & Decision Theory, and Investment Theory. The 50 titles are analyzed quantitatively, proving that the Chinese titles are (1) cheaper to buy, (2) more recently published, and written by (3) a more international and (4) a more male-dominated group of authors. The books are then analyzed qualitatively, resulting in six observations: American... (More)
The purpose of this thesis is to compare best-selling business literature in China and the US. Snapshots of Amazon.com and Amazon.cn bestseller lists were captured in early 2014, and the 25 highest ranked titles in the designated “business” category on each website form the foundation for comparison. The books mainly touch on Economics & Politics, Management Studies, Productivity & Life Management, Logic & Decision Theory, and Investment Theory. The 50 titles are analyzed quantitatively, proving that the Chinese titles are (1) cheaper to buy, (2) more recently published, and written by (3) a more international and (4) a more male-dominated group of authors. The books are then analyzed qualitatively, resulting in six observations: American economists tend to be more hopeful, Chinese authors tend to be less boastful in their opening chapters, Chinese management books lack a clear relationship to the history of management studies, Chinese management books never refer to Chinese political history, the Chinese economics books are written for a more educated readership, and political opinions in Chinese economics books are expressed with a voice that sometimes speaks to ordinary citizens and sometimes speaks to leaders in government. (Less)
Please use this url to cite or link to this publication:
author
Eriksson, Joakim LU
supervisor
organization
course
KINK11 20121
year
type
M2 - Bachelor Degree
subject
keywords
Management History, Economic History, Politics, Economics, Management Studies, Chinese Literature, Comparative Literature
language
English
id
7870177
date added to LUP
2015-11-13 15:32:52
date last changed
2015-11-13 15:32:52
@misc{7870177,
  abstract     = {The purpose of this thesis is to compare best-selling business literature in China and the US. Snapshots of Amazon.com and Amazon.cn bestseller lists were captured in early 2014, and the 25 highest ranked titles in the designated “business” category on each website form the foundation for comparison. The books mainly touch on Economics & Politics, Management Studies, Productivity & Life Management, Logic & Decision Theory, and Investment Theory. The 50 titles are analyzed quantitatively, proving that the Chinese titles are (1) cheaper to buy, (2) more recently published, and written by (3) a more international and (4) a more male-dominated group of authors. The books are then analyzed qualitatively, resulting in six observations: American economists tend to be more hopeful, Chinese authors tend to be less boastful in their opening chapters, Chinese management books lack a clear relationship to the history of management studies, Chinese management books never refer to Chinese political history, the Chinese economics books are written for a more educated readership, and political opinions in Chinese economics books are expressed with a voice that sometimes speaks to ordinary citizens and sometimes speaks to leaders in government.},
  author       = {Eriksson, Joakim},
  keyword      = {Management History,Economic History,Politics,Economics,Management Studies,Chinese Literature,Comparative Literature},
  language     = {eng},
  note         = {Student Paper},
  title        = {Deputy General Manager Peng & His Depressing Book Club : A comparative study of popular business literature in the PRC and the USA},
  year         = {2015},
}