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"Kon tycker dessutom att gräs är gott" - Den svenska mjölken som modernitet och tradition

Långström, Marie LU (2016) HEKK02 20152
Human Ecology
Abstract
The aim of this thesis is to examine how the production and consumption of milk in the modern and post-modern Swedish society can be said to reflect general cultural and societal development. Focus is put on how it is affected by notions of the cartesian dichotomy between nature and culture.
This is achieved using literature drawing on several disciplines relevant to the interdisciplinary field of human ecology, completed by a critical discourse analysis of information about milk communicated mainly by Mjölkpropagandan in the 1920’s and 30’s and LRF Mjölk's website mjolk.se today.
The results from this study show that even though the symbolism of milk is expressed differently over time, the cartesian notion of the dichotomy between... (More)
The aim of this thesis is to examine how the production and consumption of milk in the modern and post-modern Swedish society can be said to reflect general cultural and societal development. Focus is put on how it is affected by notions of the cartesian dichotomy between nature and culture.
This is achieved using literature drawing on several disciplines relevant to the interdisciplinary field of human ecology, completed by a critical discourse analysis of information about milk communicated mainly by Mjölkpropagandan in the 1920’s and 30’s and LRF Mjölk's website mjolk.se today.
The results from this study show that even though the symbolism of milk is expressed differently over time, the cartesian notion of the dichotomy between nature and culture is evident in the communication about milk in both the examined periods. (Less)
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author
Långström, Marie LU
supervisor
organization
course
HEKK02 20152
year
type
M2 - Bachelor Degree
subject
keywords
milk, modernity, post-modernity, tradition, cartesianism, critical discourse analysis
language
Swedish
id
8511998
date added to LUP
2016-03-31 10:41:22
date last changed
2016-03-31 10:41:22
@misc{8511998,
  abstract     = {The aim of this thesis is to examine how the production and consumption of milk in the modern and post-modern Swedish society can be said to reflect general cultural and societal development. Focus is put on how it is affected by notions of the cartesian dichotomy between nature and culture.
This is achieved using literature drawing on several disciplines relevant to the interdisciplinary field of human ecology, completed by a critical discourse analysis of information about milk communicated mainly by Mjölkpropagandan in the 1920’s and 30’s and LRF Mjölk's website mjolk.se today.
The results from this study show that even though the symbolism of milk is expressed differently over time, the cartesian notion of the dichotomy between nature and culture is evident in the communication about milk in both the examined periods.},
  author       = {Långström, Marie},
  keyword      = {milk,modernity,post-modernity,tradition,cartesianism,critical discourse analysis},
  language     = {swe},
  note         = {Student Paper},
  title        = {"Kon tycker dessutom att gräs är gott" - Den svenska mjölken som modernitet och tradition},
  year         = {2016},
}