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Kommunikation: vägen till medarbetares attityd i en organisationsförändring

Kraft, Ellinor LU and Holmberg, Johanna LU (2018) PSYK11 20181
Department of Psychology
Abstract (Swedish)
This study investigated whether change communication can be related to employees’ attitude towards a transition to an Activity based workplace (ABW). A quantitative study was conducted in collaboration with a company and the participants of the survey were the employees at the company. This study’s results have in several ways presented that there is a relationship between change communication and attitude. Information-creating communication in terms of time, regularity and adequacy has been shown to relate to the employees' attitude towards the change. Moreover, the employees estimated the overall communication did in a lesser extent create a sense of belonging in the company and being able to identify with the change. Several employees... (More)
This study investigated whether change communication can be related to employees’ attitude towards a transition to an Activity based workplace (ABW). A quantitative study was conducted in collaboration with a company and the participants of the survey were the employees at the company. This study’s results have in several ways presented that there is a relationship between change communication and attitude. Information-creating communication in terms of time, regularity and adequacy has been shown to relate to the employees' attitude towards the change. Moreover, the employees estimated the overall communication did in a lesser extent create a sense of belonging in the company and being able to identify with the change. Several employees seemed unsure of the reasons of the change, which could lead to uncertainty and resistance. Finally, the employees felt the communication was engaging, which could have reduced employees' job insecurity. The authors of this study conclude that change communication largely relates to employees attitudes towards an organizational change. However, it seems important that change communication takes place in a well-structured and adapted manner, as well as to have in mind that several other
aspects are likely to affect employees' attitude. (Less)
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author
Kraft, Ellinor LU and Holmberg, Johanna LU
supervisor
organization
course
PSYK11 20181
year
type
M2 - Bachelor Degree
subject
keywords
Change communication, Attitude, ABW, Organisational change, Information, Community
language
Swedish
id
8952306
date added to LUP
2018-08-06 14:53:26
date last changed
2018-08-06 14:53:26
@misc{8952306,
  abstract     = {This study investigated whether change communication can be related to employees’ attitude towards a transition to an Activity based workplace (ABW). A quantitative study was conducted in collaboration with a company and the participants of the survey were the employees at the company. This study’s results have in several ways presented that there is a relationship between change communication and attitude. Information-creating communication in terms of time, regularity and adequacy has been shown to relate to the employees' attitude towards the change. Moreover, the employees estimated the overall communication did in a lesser extent create a sense of belonging in the company and being able to identify with the change. Several employees seemed unsure of the reasons of the change, which could lead to uncertainty and resistance. Finally, the employees felt the communication was engaging, which could have reduced employees' job insecurity. The authors of this study conclude that change communication largely relates to employees attitudes towards an organizational change. However, it seems important that change communication takes place in a well-structured and adapted manner, as well as to have in mind that several other
aspects are likely to affect employees' attitude.},
  author       = {Kraft, Ellinor and Holmberg, Johanna},
  keyword      = {Change communication,Attitude,ABW,Organisational change,Information,Community},
  language     = {swe},
  note         = {Student Paper},
  title        = {Kommunikation: vägen till medarbetares attityd i en organisationsförändring},
  year         = {2018},
}