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Diet Prada – ”ppl knocking eachother off lol”

Bergström Gombrii, Nora LU (2018) MODK63 20181
Division of Fashion Studies
Abstract
The purpose of this dissertation is to examine how design-related copying is described on Diet Prada’s Instagram account and how their activity is received in the fashion press. Further on, the aim is to examine the discourses concerning the relationship between a copy and an original that can be discerned in the Diet Prada-debate. There is existing research on the effects of design-related copying from a legal perspective. In this dissertation, the phenomenon is instead approached from a cultural and social perspective. A discourse analysis is conducted based on instagram posts form Diet Prada’s instagram account and articles about Diet Prada and design-related copying form the fashion press.
Through a discourse analysis, this... (More)
The purpose of this dissertation is to examine how design-related copying is described on Diet Prada’s Instagram account and how their activity is received in the fashion press. Further on, the aim is to examine the discourses concerning the relationship between a copy and an original that can be discerned in the Diet Prada-debate. There is existing research on the effects of design-related copying from a legal perspective. In this dissertation, the phenomenon is instead approached from a cultural and social perspective. A discourse analysis is conducted based on instagram posts form Diet Prada’s instagram account and articles about Diet Prada and design-related copying form the fashion press.
Through a discourse analysis, this dissertation discusses how design-related copying receives its meaning through several different discourses and how the design-related copy is described through image composition generates signs that define and differentiate the design-related copy from the original. This dissertation also shows that the fashion press takes a questioning stance towards Diet Prada’s definition of design copying, but without critiquing Diet Prada's actions. A further examination of the Diet Prada-debate lets us identify discourses about copies and the original. These are discussed within this dissertation, in relation to existing research about copies originals, and authenticity in contemporary art. (Less)
Please use this url to cite or link to this publication:
author
Bergström Gombrii, Nora LU
supervisor
organization
course
MODK63 20181
year
type
M2 - Bachelor Degree
subject
keywords
fashion field, design-related copying, fashion houses, discourse analysis, original
language
Swedish
id
8997844
date added to LUP
2020-09-11 11:20:46
date last changed
2020-09-11 11:20:46
@misc{8997844,
  abstract     = {{The purpose of this dissertation is to examine how design-related copying is described on Diet Prada’s Instagram account and how their activity is received in the fashion press. Further on, the aim is to examine the discourses concerning the relationship between a copy and an original that can be discerned in the Diet Prada-debate. There is existing research on the effects of design-related copying from a legal perspective. In this dissertation, the phenomenon is instead approached from a cultural and social perspective. A discourse analysis is conducted based on instagram posts form Diet Prada’s instagram account and articles about Diet Prada and design-related copying form the fashion press.
Through a discourse analysis, this dissertation discusses how design-related copying receives its meaning through several different discourses and how the design-related copy is described through image composition generates signs that define and differentiate the design-related copy from the original. This dissertation also shows that the fashion press takes a questioning stance towards Diet Prada’s definition of design copying, but without critiquing Diet Prada's actions. A further examination of the Diet Prada-debate lets us identify discourses about copies and the original. These are discussed within this dissertation, in relation to existing research about copies originals, and authenticity in contemporary art.}},
  author       = {{Bergström Gombrii, Nora}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{Diet Prada – ”ppl knocking eachother off lol”}},
  year         = {{2018}},
}