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Packaging Decision-Making for Sustainable Supply Chain : A Case Study at Axis Communications AB

Thakur, Vinay Vilas LU and Koneti, Akhil Varma LU (2024) MTTM03 20241
Packaging Logistics
Abstract
This master’s thesis explores the objectives of packaging regulations and translates them into guidelines for a company’s packaging decision-making process. The thesis was done in collaboration with Axis Communications AB, where the current packaging practices were analyzed. This was followed by analyzing the requirements of packaging regulations in the EU (such as PPWD and upcoming PPWR) and other major economies, and finally proposing guidelines for integrating these regulatory requirements into the company’s operations.

First, a single case study of Axis was conducted to analyze current practices and shortcomings by integrating stakeholder interviews and archival data. A lack of cohesive strategy in packaging decisions is identified,... (More)
This master’s thesis explores the objectives of packaging regulations and translates them into guidelines for a company’s packaging decision-making process. The thesis was done in collaboration with Axis Communications AB, where the current packaging practices were analyzed. This was followed by analyzing the requirements of packaging regulations in the EU (such as PPWD and upcoming PPWR) and other major economies, and finally proposing guidelines for integrating these regulatory requirements into the company’s operations.

First, a single case study of Axis was conducted to analyze current practices and shortcomings by integrating stakeholder interviews and archival data. A lack of cohesive strategy in packaging decisions is identified, emphasizing the need for packaging guidelines for the suppliers.

Second, the regulatory landscape was reviewed, focusing on the EU’s role in promoting a circular economy. The review highlighted the global shift towards sustainability, mainly aimed at waste reduction and encouraging reuse and recycling.

Lastly, guidelines were proposed to Axis to integrate these into its packaging decision-making process. Inspired by the 9R framework for circularity, the guidelines will tackle scope 3 emissions with a target of 2030. Recommendations for implementation include supplier collaboration, life cycle assessments, and incentivizing sustainable practices. These proactive measures will position Axis as a leader in packaging sustainability, setting a benchmark for the industry. (Less)
Popular Abstract
Is Effective Decision-Making the Answer to Packaging Waste?

What's the first thing you throw away after purchasing anything new? Yes, it is the packing! But do you realize how much waste this generates? Packaging waste is the second most prevalent after food and green trash. Is packing evil? Absolutely not! Imagine a world without packaging. Would you buy a product that isn't properly packaged and comes damaged? Probably not. That is why packaging exists, and why businesses work to improve packaging solutions.

While the packaging is critical, not all organizations create their own across the supply chain. They rely on vendors who possess the requisite expertise. However, accountability for packaging waste does not stop there.... (More)
Is Effective Decision-Making the Answer to Packaging Waste?

What's the first thing you throw away after purchasing anything new? Yes, it is the packing! But do you realize how much waste this generates? Packaging waste is the second most prevalent after food and green trash. Is packing evil? Absolutely not! Imagine a world without packaging. Would you buy a product that isn't properly packaged and comes damaged? Probably not. That is why packaging exists, and why businesses work to improve packaging solutions.

While the packaging is critical, not all organizations create their own across the supply chain. They rely on vendors who possess the requisite expertise. However, accountability for packaging waste does not stop there. Companies that prioritize sustainability take responsibility for improving their packaging throughout their supply chain, hence reducing environmental harm. This study, conducted with Axis Communications, aimed to control packaging developed by their suppliers based on laws and regulations in major countries and how these laws can influence packaging.

Our research focuses on analyzing Axis Communications' current packaging practices and identifying areas for improvement. We learned that sustainable packaging options can contribute to a circular economy. It is critical for firms like Axis, which has hundreds of suppliers, to control the packaging that moves through their supply chain. We interviewed major stakeholders and evaluated supply chain and packaging practices. We also read packaging regulations from various countries.
The study identified major elements addressed by legislation and the future directions established by regulations. The study's recommendations offer a framework for incorporating sustainable packaging practices across the supply chain. By adhering to our guidelines, Axis may improve their packaging design, boost supplier collaboration, and meet strict environmental regulations. Addressing packaging waste is critical for businesses looking to reduce their total environmental footprint. Sustainable packaging options can help minimize landfill trash, and greenhouse gas emissions, and encourage a circular economy. Companies that do not design their own packaging but are committed to sustainability can utilize our framework to align their packaging sustainability goals for 2030.

To summarise, our research at Axis Communications demonstrates that making informed, sustainable packaging decisions is not only doable but also beneficial to the environment and the company's profitability. By implementing our suggestions, Axis can lead the way in sustainable supply chain operations, setting a good example for other organizations. This report emphasizes the importance of sustainable packaging and offers practical insights for businesses looking to reduce their environmental impact while preserving supply chain efficiency and effectiveness. (Less)
Please use this url to cite or link to this publication:
author
Thakur, Vinay Vilas LU and Koneti, Akhil Varma LU
supervisor
organization
course
MTTM03 20241
year
type
H2 - Master's Degree (Two Years)
subject
keywords
PPWD, Packaging Guidelines, Science Based Targets, Packaging decision-making
language
English
id
9157402
date added to LUP
2024-06-04 13:48:58
date last changed
2024-06-13 14:31:00
@misc{9157402,
  abstract     = {{This master’s thesis explores the objectives of packaging regulations and translates them into guidelines for a company’s packaging decision-making process. The thesis was done in collaboration with Axis Communications AB, where the current packaging practices were analyzed. This was followed by analyzing the requirements of packaging regulations in the EU (such as PPWD and upcoming PPWR) and other major economies, and finally proposing guidelines for integrating these regulatory requirements into the company’s operations.

First, a single case study of Axis was conducted to analyze current practices and shortcomings by integrating stakeholder interviews and archival data. A lack of cohesive strategy in packaging decisions is identified, emphasizing the need for packaging guidelines for the suppliers.

Second, the regulatory landscape was reviewed, focusing on the EU’s role in promoting a circular economy. The review highlighted the global shift towards sustainability, mainly aimed at waste reduction and encouraging reuse and recycling.

Lastly, guidelines were proposed to Axis to integrate these into its packaging decision-making process. Inspired by the 9R framework for circularity, the guidelines will tackle scope 3 emissions with a target of 2030. Recommendations for implementation include supplier collaboration, life cycle assessments, and incentivizing sustainable practices. These proactive measures will position Axis as a leader in packaging sustainability, setting a benchmark for the industry.}},
  author       = {{Thakur, Vinay Vilas and Koneti, Akhil Varma}},
  language     = {{eng}},
  note         = {{Student Paper}},
  title        = {{Packaging Decision-Making for Sustainable Supply Chain : A Case Study at Axis Communications AB}},
  year         = {{2024}},
}