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2023
Mark Trust in Motion: Navigating the Liability of Distrust in Autonomous Vehicle Digital Brand Communication
Blomström, Saga ^LU and Waldfogel, Josef ^LU (2023) SKDK11 20231
Department of Strategic Communication
- Bach. Degree
Mark All publicitet är bra publicitet, eller?
Rödin, Frida ^LU and Assarsson, Anna ^LU (2023) SKOK11 20231
Department of Strategic Communication
- Bach. Degree
Mark Organisk marknadsföring på TikTok -En kvantitativ enkätstudie om hur organisk marknadsföring påverkar köpintentionen hos konsumenter på TikTok
Holmqvist, Paula ^LU and Torres, Isabel (2023) SKDK11 20231
Department of Strategic Communication
- Bach. Degree
Mark Viral Vibes: Mastering Music Marketing on TikTok - A quantitative analysis of consumer journeys from TikTok to music streaming services
Höijer, Hannah ^LU and Nordin Kehlmeier, Julia ^LU (2023) SKDK11 20231
Department of Strategic Communication
- Bach. Degree
Mark Can Generative AI Replace Human Communication Professionals? A qualitative study comparing social media content generated by Artificial Intelligence and humans
Fredriksson, Deline ^LU and Eriksson, Matilda ^LU (2023) SKDK11 20231
Department of Strategic Communication
- Bach. Degree
Mark Politisk kommunikation och sociala medier: TikTok, en politisk arena där popcornätande och öldrickande vinner
Kenning, Edvin ^LU and Östlin, Hugo ^LU (2023) SKOK11 20231
Department of Strategic Communication
- Bach. Degree
2022
Mark Employer branding – Hur kan företag attrahera och rekrytera personal på LinkedIn?
Kardas, Rezan ^LU and Harild Jespersen, Signe (2022) SKDK11 20221
Department of Strategic Communication
- Bach. Degree
Mark Arbetsgivarkommunikation på sociala medier - Hur utformning av arbetsannonser påverkar mottagares attityder
Olsson, Josefin ^LU and Abrahamsson, Helena (2022) SKDK11 20221
Department of Strategic Communication
- Bach. Degree
Mark Sharing responsibility: "inspiring, engaging & mobilizing": A qualitative study of how an organization communicates change towards sustainability
Gogoll, Olivia ^LU and Törnquist, Hedda ^LU (2022) SKOK11 20221
Department of Strategic Communication
- Bach. Degree
Mark ”Catch flights, not feelings”: A Qualitative Content Analysis of the Marketing Communication and Brand Management of Ryanair on TikTok and Facebook
Friman, Victoria ^LU and Forslund, Karin ^LU (2022) SKOK11 20221
Department of Strategic Communication
- Bach. Degree

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