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Representation of migration in the Swedish nation branding: a qualitative analysis of the representation of migration in the photo exhibition ‘Portraits of Migration’ produced by the Swedish Institute

Arneson, Ida LU (2019) GNVM03 20191
Department of Gender Studies
Abstract
In this essay, practices of “nation branding” will be explored through the representations of migration, gender (and nation) of the exhibition Portraits of Migration, produced by the Swedish Institute and promoted through Swedish embassies and consulates worldwide. Theoretically, the essay is inspired by the tradition of British cultural studies and of feminist postcolonial exploration of nationhood and belonging. Methodologically, it is qualitative inspired, and the overall method applied is discourse analysis. The essays focus lies on an analysis of the exhibition, with a special focus on the ways the different actors that have participated in the production and distribution of the exhibition understand and create meaning regarding this... (More)
In this essay, practices of “nation branding” will be explored through the representations of migration, gender (and nation) of the exhibition Portraits of Migration, produced by the Swedish Institute and promoted through Swedish embassies and consulates worldwide. Theoretically, the essay is inspired by the tradition of British cultural studies and of feminist postcolonial exploration of nationhood and belonging. Methodologically, it is qualitative inspired, and the overall method applied is discourse analysis. The essays focus lies on an analysis of the exhibition, with a special focus on the ways the different actors that have participated in the production and distribution of the exhibition understand and create meaning regarding this specific cultural product. The findings of this essay shows, that the representation of ‘migration’ in the Swedish nation branding, is constructed in relation to values of modernisation, such as gender equality and secularisation, as well as neoliberal ideas of work and the individuals responsible. Moreover, these values contribute to a discourse of ‘good citizen/migrants’, which are constructed in relation to the question of ‘who belongs to the nation’. The representations are also analysed in relation to stereotypes, where the exhibition, both reproduce and challenge stereotypical representations based on race/ethnicity and gender. (Less)
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author
Arneson, Ida LU
supervisor
organization
course
GNVM03 20191
year
type
H2 - Master's Degree (Two Years)
subject
keywords
Representation, Nation Branding, Migration, Ethnicity/race, Gender, The Good Migrant
language
English
id
8986414
date added to LUP
2019-06-27 09:19:42
date last changed
2019-06-27 09:19:42
@misc{8986414,
  abstract     = {{In this essay, practices of “nation branding” will be explored through the representations of migration, gender (and nation) of the exhibition Portraits of Migration, produced by the Swedish Institute and promoted through Swedish embassies and consulates worldwide. Theoretically, the essay is inspired by the tradition of British cultural studies and of feminist postcolonial exploration of nationhood and belonging. Methodologically, it is qualitative inspired, and the overall method applied is discourse analysis. The essays focus lies on an analysis of the exhibition, with a special focus on the ways the different actors that have participated in the production and distribution of the exhibition understand and create meaning regarding this specific cultural product. The findings of this essay shows, that the representation of ‘migration’ in the Swedish nation branding, is constructed in relation to values of modernisation, such as gender equality and secularisation, as well as neoliberal ideas of work and the individuals responsible. Moreover, these values contribute to a discourse of ‘good citizen/migrants’, which are constructed in relation to the question of ‘who belongs to the nation’. The representations are also analysed in relation to stereotypes, where the exhibition, both reproduce and challenge stereotypical representations based on race/ethnicity and gender.}},
  author       = {{Arneson, Ida}},
  language     = {{eng}},
  note         = {{Student Paper}},
  title        = {{Representation of migration in the Swedish nation branding: a qualitative analysis of the representation of migration in the photo exhibition ‘Portraits of Migration’ produced by the Swedish Institute}},
  year         = {{2019}},
}