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Grön olja? - En fallstudie av ett oljebolags miljöprofilering

Kvist, Peter (2007)
Department of Political Science
Abstract
While the call for regulations against greenhouse gas emissions are louder then ever before, demand for oil is also at an all time high. Oil companies face the dilemma of making sound business without being perceived as environmental villains. In this essay I will examine how BP, one of the largest companies in the world, broke rank with the industry and devoted itself to being an environmental friendly oil company. The actions and motives of this change will be evaluated through up-to-date theories about company motivation to environmental adaptation. We see that BP:s transformation can be well explained through Simone Pulvers theory about the socially embedded company. Additionally BP:s environmental actions will be evaluated through the... (More)
While the call for regulations against greenhouse gas emissions are louder then ever before, demand for oil is also at an all time high. Oil companies face the dilemma of making sound business without being perceived as environmental villains. In this essay I will examine how BP, one of the largest companies in the world, broke rank with the industry and devoted itself to being an environmental friendly oil company. The actions and motives of this change will be evaluated through up-to-date theories about company motivation to environmental adaptation. We see that BP:s transformation can be well explained through Simone Pulvers theory about the socially embedded company. Additionally BP:s environmental actions will be evaluated through the principles of the UN CSR-initiative Global Compact. While BP can be said to fulfill commitments to these principles, it has also received criticism saying their environmental work is merely a cover-up for the fact that their main business still lies within the extraction and production of fossil fuels. This essay concludes that BP:s environmental work can neither be classified as simply ?Greenwash? nor genuine ecological responsiveness, but primarily as a business strategy that has some positive outcomes for the environment. (Less)
Please use this url to cite or link to this publication:
author
Kvist, Peter
supervisor
organization
year
type
M2 - Bachelor Degree
subject
keywords
BP, Oil, Petroleum Industry, Corporate Social Responsibility (CSR), Climate Change, Political and administrative sciences, Statsvetenskap, förvaltningskunskap
language
Swedish
id
1321476
date added to LUP
2007-06-12 00:00:00
date last changed
2007-06-12 00:00:00
@misc{1321476,
  abstract     = {{While the call for regulations against greenhouse gas emissions are louder then ever before, demand for oil is also at an all time high. Oil companies face the dilemma of making sound business without being perceived as environmental villains. In this essay I will examine how BP, one of the largest companies in the world, broke rank with the industry and devoted itself to being an environmental friendly oil company. The actions and motives of this change will be evaluated through up-to-date theories about company motivation to environmental adaptation. We see that BP:s transformation can be well explained through Simone Pulvers theory about the socially embedded company. Additionally BP:s environmental actions will be evaluated through the principles of the UN CSR-initiative Global Compact. While BP can be said to fulfill commitments to these principles, it has also received criticism saying their environmental work is merely a cover-up for the fact that their main business still lies within the extraction and production of fossil fuels. This essay concludes that BP:s environmental work can neither be classified as simply ?Greenwash? nor genuine ecological responsiveness, but primarily as a business strategy that has some positive outcomes for the environment.}},
  author       = {{Kvist, Peter}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{Grön olja? - En fallstudie av ett oljebolags miljöprofilering}},
  year         = {{2007}},
}