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The Internationalization of Chinese Enterprises Compared With Japanese Enterprises : The Haier Group VS Matsushita Electronic Industry

Li, Ang (2006)
Centre for East and South-East Asian Studies, Lund University
Abstract
China's WTO entry brings both opportunities and challenges. Chinese companies are facing increasing competitive in both domestic market and overseas market. How to survive in the domestic market and how to carry out international operations of Chinese firms are the urgent questions to most Chinese firms. Competing with global giants, Haier Group is considered a successful case in China. The aim of this thesis is to analyze the internationalization of Chinese firms through study Haier case. The paper focuses on using a case study methodology to compare Haier's development to Matsushita Electronic Industry, a Japanese enterprise within the framework of internationalization theory and FDI theory. The paper attempts to answer to question: one... (More)
China's WTO entry brings both opportunities and challenges. Chinese companies are facing increasing competitive in both domestic market and overseas market. How to survive in the domestic market and how to carry out international operations of Chinese firms are the urgent questions to most Chinese firms. Competing with global giants, Haier Group is considered a successful case in China. The aim of this thesis is to analyze the internationalization of Chinese firms through study Haier case. The paper focuses on using a case study methodology to compare Haier's development to Matsushita Electronic Industry, a Japanese enterprise within the framework of internationalization theory and FDI theory. The paper attempts to answer to question: one is whether Haier is successful and the other is whether Haier model can be followed by other Chinese firms. (Less)
Please use this url to cite or link to this publication:
author
Li, Ang
supervisor
organization
year
type
H1 - Master's Degree (One Year)
subject
keywords
FDI, Internationalization, Haier Group, Matsushita Electronic Industry, Social sciences, Samhällsvetenskaper
language
English
id
1326341
date added to LUP
2006-03-13
date last changed
2006-03-13
@misc{1326341,
  abstract     = {China's WTO entry brings both opportunities and challenges. Chinese companies are facing increasing competitive in both domestic market and overseas market. How to survive in the domestic market and how to carry out international operations of Chinese firms are the urgent questions to most Chinese firms. Competing with global giants, Haier Group is considered a successful case in China. The aim of this thesis is to analyze the internationalization of Chinese firms through study Haier case. The paper focuses on using a case study methodology to compare Haier's development to Matsushita Electronic Industry, a Japanese enterprise within the framework of internationalization theory and FDI theory. The paper attempts to answer to question: one is whether Haier is successful and the other is whether Haier model can be followed by other Chinese firms.},
  author       = {Li, Ang},
  keyword      = {FDI,Internationalization,Haier Group,Matsushita Electronic Industry,Social sciences,Samhällsvetenskaper},
  language     = {eng},
  note         = {Student Paper},
  title        = {The Internationalization of Chinese Enterprises Compared With Japanese Enterprises : The Haier Group VS Matsushita Electronic Industry},
  year         = {2006},
}