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A Strategic Decision-Making Model for Supply Chain - A Void to be Filled

Wemnér, Therese and Andersson, Jenny (2008)
Department of Business Administration
Abstract
Many researchers emphasize the increasing strategic importance of supply chain management, but there is still a lack of concrete guidance for managers faced with strategic decisions in supply chain. Within decision-making theories, the rational decision-making model is the most commonly used. This because of its suitable foundation, enabling a structure to the complex decision process. The rational decision-making model is today not developed to include the aspects of strategic decision-making made in supply chain. The purpose of this research is to adjust a structured rational decision-making model, making it applicable for strategic decision-making in supply chain. An underlying objective is to test the model on a case at Sony Ericsson.... (More)
Many researchers emphasize the increasing strategic importance of supply chain management, but there is still a lack of concrete guidance for managers faced with strategic decisions in supply chain. Within decision-making theories, the rational decision-making model is the most commonly used. This because of its suitable foundation, enabling a structure to the complex decision process. The rational decision-making model is today not developed to include the aspects of strategic decision-making made in supply chain. The purpose of this research is to adjust a structured rational decision-making model, making it applicable for strategic decision-making in supply chain. An underlying objective is to test the model on a case at Sony Ericsson. A deductive approach has been used in this thesis and a single case study has been conducted. A qualitative method was used and both qualitative and quantitative data was compiled from literature studies, and interviews and documentation at the case company. A strategic decision-making model for supply chain has been created, and thereafter tested on a case at Sony Ericsson. After testing the model we conclude that the rational decision-making model, used as a foundation in our model, contains appropriate steps for decision-making. However, more flexibility is needed in the sequences of the steps to accommodate for an ever-changing and complex business environment. The theoretical content that has been added to our model can be seen as a first step in theory-building in strategic decision-making in supply chain. (Less)
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author
Wemnér, Therese and Andersson, Jenny
supervisor
organization
year
type
H1 - Master's Degree (One Year)
subject
keywords
management, Företagsledning, Management of enterprises, Sony Ericsson, The Decisive Model, Decision-making model, Strategic decision-making, Supply chain management
language
Swedish
id
1346960
date added to LUP
2008-05-14 00:00:00
date last changed
2014-11-14 09:58:29
@misc{1346960,
  abstract     = {{Many researchers emphasize the increasing strategic importance of supply chain management, but there is still a lack of concrete guidance for managers faced with strategic decisions in supply chain. Within decision-making theories, the rational decision-making model is the most commonly used. This because of its suitable foundation, enabling a structure to the complex decision process. The rational decision-making model is today not developed to include the aspects of strategic decision-making made in supply chain. The purpose of this research is to adjust a structured rational decision-making model, making it applicable for strategic decision-making in supply chain. An underlying objective is to test the model on a case at Sony Ericsson. A deductive approach has been used in this thesis and a single case study has been conducted. A qualitative method was used and both qualitative and quantitative data was compiled from literature studies, and interviews and documentation at the case company. A strategic decision-making model for supply chain has been created, and thereafter tested on a case at Sony Ericsson. After testing the model we conclude that the rational decision-making model, used as a foundation in our model, contains appropriate steps for decision-making. However, more flexibility is needed in the sequences of the steps to accommodate for an ever-changing and complex business environment. The theoretical content that has been added to our model can be seen as a first step in theory-building in strategic decision-making in supply chain.}},
  author       = {{Wemnér, Therese and Andersson, Jenny}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{A Strategic Decision-Making Model for Supply Chain - A Void to be Filled}},
  year         = {{2008}},
}