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Viral Marknadsföring - Att skapa en framgångsrik viral kampanj

Lörnell, Jonas ; Zetterlund, David and Albinsson, Sarah (2009)
Department of Service Studies
Please use this url to cite or link to this publication:
author
Lörnell, Jonas ; Zetterlund, David and Albinsson, Sarah
supervisor
organization
year
type
M2 - Bachelor Degree
subject
keywords
viral marknadsföring, word-of-mouth, relationsmarknadsföring, buzz marknadsföring, sociala medier, Management of enterprises, Företagsledning, management, Market study, Marknadsanalys
language
Swedish
id
1470829
date added to LUP
2009-09-02 00:00:00
date last changed
2018-10-18 10:09:08
@misc{1470829,
  author       = {{Lörnell, Jonas and Zetterlund, David and Albinsson, Sarah}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{Viral Marknadsföring - Att skapa en framgångsrik viral kampanj}},
  year         = {{2009}},
}