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Estimating Market Penetration of Multi-Industrial Companies on a Global Market

Romaeus Bertelman, Karin LU and Singer, Mira (2010) In Master Thesis in Technology Management FEKP02 20101
Department of Business Administration
Please use this url to cite or link to this publication:
author
Romaeus Bertelman, Karin LU and Singer, Mira
supervisor
organization
alternative title
A Tool Development through a Case Study of Alfa Laval AB
course
FEKP02 20101
year
type
H2 - Master's Degree (Two Years)
subject
keywords
Market Penetration, The Proxy-based Market Penetration Tool, Multi-industrial Company, macro-economic data, proxies, industry drivers.
publication/series
Master Thesis in Technology Management
report number
Nr 198/2010
ISSN
1651-0100
language
English
id
1660498
date added to LUP
2010-08-26 09:20:40
date last changed
2010-08-26 09:20:40
@misc{1660498,
  author       = {Romaeus Bertelman, Karin and Singer, Mira},
  issn         = {1651-0100},
  keyword      = {Market Penetration,The Proxy-based Market Penetration Tool,Multi-industrial Company,macro-economic data,proxies,industry drivers.},
  language     = {eng},
  note         = {Student Paper},
  series       = {Master Thesis in Technology Management},
  title        = {Estimating Market Penetration of Multi-Industrial Companies on a Global Market},
  year         = {2010},
}