Utlandsetablering till Kina
(2010) MIO920Production Management
- Abstract
- Purpose:
To identify important and crucial geographical establishment aspects for an entering in the Chinese market and propose an establishment suggestion for the company Tactel.
Method:
The establishment is viewed from three different perspectives: In general, high-tech and service perspective. This will create a comprehensive study that examines a wide range of aspects for the company Tactel.
This report consists mainly of secondary data, but has also been strengthened with primary data through interviews.
Conclusions:
The identified factors that are crucial for Tactel’s establishment decision are: customer/market, supporting universities, advanced infrastructure (including airports), cluster regions and local cost variations.... (More) - Purpose:
To identify important and crucial geographical establishment aspects for an entering in the Chinese market and propose an establishment suggestion for the company Tactel.
Method:
The establishment is viewed from three different perspectives: In general, high-tech and service perspective. This will create a comprehensive study that examines a wide range of aspects for the company Tactel.
This report consists mainly of secondary data, but has also been strengthened with primary data through interviews.
Conclusions:
The identified factors that are crucial for Tactel’s establishment decision are: customer/market, supporting universities, advanced infrastructure (including airports), cluster regions and local cost variations. Based on these five factors the importance of three cities arises, Beijing, Nanjing and Shenzhen.
Depending on which and how many business areas the company chooses to penetrate the establishment options vary between export and subsidiaries. An export method is a short-term solution and with an increasing market activity in China subsidiaries will become more favorable. (Less)
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/1976160
- author
- Hsu, Linus
- supervisor
- organization
- course
- MIO920
- year
- 2010
- type
- M1 - University Diploma
- subject
- keywords
- Establishment abroad, Chinese market, China, Tactel.
- other publication id
- 10/5355
- language
- Swedish
- id
- 1976160
- date added to LUP
- 2011-06-17 08:12:51
- date last changed
- 2011-06-20 11:15:39
@misc{1976160, abstract = {{Purpose: To identify important and crucial geographical establishment aspects for an entering in the Chinese market and propose an establishment suggestion for the company Tactel. Method: The establishment is viewed from three different perspectives: In general, high-tech and service perspective. This will create a comprehensive study that examines a wide range of aspects for the company Tactel. This report consists mainly of secondary data, but has also been strengthened with primary data through interviews. Conclusions: The identified factors that are crucial for Tactel’s establishment decision are: customer/market, supporting universities, advanced infrastructure (including airports), cluster regions and local cost variations. Based on these five factors the importance of three cities arises, Beijing, Nanjing and Shenzhen. Depending on which and how many business areas the company chooses to penetrate the establishment options vary between export and subsidiaries. An export method is a short-term solution and with an increasing market activity in China subsidiaries will become more favorable.}}, author = {{Hsu, Linus}}, language = {{swe}}, note = {{Student Paper}}, title = {{Utlandsetablering till Kina}}, year = {{2010}}, }