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Utlandsetablering till Kina

Hsu, Linus (2010) MIO920
Production Management
Abstract
Purpose:
To identify important and crucial geographical establishment aspects for an entering in the Chinese market and propose an establishment suggestion for the company Tactel.
Method:
The establishment is viewed from three different perspectives: In general, high-tech and service perspective. This will create a comprehensive study that examines a wide range of aspects for the company Tactel.
This report consists mainly of secondary data, but has also been strengthened with primary data through interviews.
Conclusions:
The identified factors that are crucial for Tactel’s establishment decision are: customer/market, supporting universities, advanced infrastructure (including airports), cluster regions and local cost variations.... (More)
Purpose:
To identify important and crucial geographical establishment aspects for an entering in the Chinese market and propose an establishment suggestion for the company Tactel.
Method:
The establishment is viewed from three different perspectives: In general, high-tech and service perspective. This will create a comprehensive study that examines a wide range of aspects for the company Tactel.
This report consists mainly of secondary data, but has also been strengthened with primary data through interviews.
Conclusions:
The identified factors that are crucial for Tactel’s establishment decision are: customer/market, supporting universities, advanced infrastructure (including airports), cluster regions and local cost variations. Based on these five factors the importance of three cities arises, Beijing, Nanjing and Shenzhen.
Depending on which and how many business areas the company chooses to penetrate the establishment options vary between export and subsidiaries. An export method is a short-term solution and with an increasing market activity in China subsidiaries will become more favorable. (Less)
Please use this url to cite or link to this publication:
author
Hsu, Linus
supervisor
organization
course
MIO920
year
type
M1 - University Diploma
subject
keywords
Establishment abroad, Chinese market, China, Tactel.
other publication id
10/5355
language
Swedish
id
1976160
date added to LUP
2011-06-17 08:12:51
date last changed
2011-06-20 11:15:39
@misc{1976160,
  abstract     = {Purpose:
To identify important and crucial geographical establishment aspects for an entering in the Chinese market and propose an establishment suggestion for the company Tactel.
Method:
The establishment is viewed from three different perspectives: In general, high-tech and service perspective. This will create a comprehensive study that examines a wide range of aspects for the company Tactel.
This report consists mainly of secondary data, but has also been strengthened with primary data through interviews.
Conclusions:
The identified factors that are crucial for Tactel’s establishment decision are: customer/market, supporting universities, advanced infrastructure (including airports), cluster regions and local cost variations. Based on these five factors the importance of three cities arises, Beijing, Nanjing and Shenzhen.
Depending on which and how many business areas the company chooses to penetrate the establishment options vary between export and subsidiaries. An export method is a short-term solution and with an increasing market activity in China subsidiaries will become more favorable.},
  author       = {Hsu, Linus},
  keyword      = {Establishment abroad,Chinese market,China,Tactel.},
  language     = {swe},
  note         = {Student Paper},
  title        = {Utlandsetablering till Kina},
  year         = {2010},
}