Kommunikation vid komplexa tjänster - Bankers kommunikation via sociala medier
(2012) FEKH95 20112Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/2366164
- author
- Peyron, Jonathan LU ; Jonson, Petra and Bengtsson, Jesper
- supervisor
- organization
- alternative title
- Complex services’ communication – How banks communicate through social media
- course
- FEKH95 20112
- year
- 2012
- type
- M2 - Bachelor Degree
- subject
- keywords
- Social media, Tjänstemarknadsföring, Komplexa tjänster, Bank, Kommunikation
- language
- Swedish
- id
- 2366164
- date added to LUP
- 2012-02-29 11:26:24
- date last changed
- 2012-02-29 11:26:24
@misc{2366164,
author = {Peyron, Jonathan and Jonson, Petra and Bengtsson, Jesper},
keyword = {Social media,Tjänstemarknadsföring,Komplexa tjänster,Bank,Kommunikation},
language = {swe},
note = {Student Paper},
title = {Kommunikation vid komplexa tjänster - Bankers kommunikation via sociala medier},
year = {2012},
}