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Investigating the Effects of Prosocial Motivation on Creative Idea Generation

Boeck, Martina LU (2015) PSYP01 20141
Department of Psychology
Abstract
During the last decades, research on motivation in creativity has mainly focused on examining how intrinsic and extrinsic motivators influence creative behavior, whereas little is known about effects of prosocial motivational processes on creative idea generation. The current study investigated how prosocial motivation affects creativity, ideational fluency and persistence. A sample of 40 Swedish young adults performed an as interesting framed idea generation task that was based on a real-world problem. Using a random experimental between-subject design with two conditions, participants performed the same idea generation task either 1) with an opportunity to have a prosocial impact on other people, or 2) without the opportunity to have a... (More)
During the last decades, research on motivation in creativity has mainly focused on examining how intrinsic and extrinsic motivators influence creative behavior, whereas little is known about effects of prosocial motivational processes on creative idea generation. The current study investigated how prosocial motivation affects creativity, ideational fluency and persistence. A sample of 40 Swedish young adults performed an as interesting framed idea generation task that was based on a real-world problem. Using a random experimental between-subject design with two conditions, participants performed the same idea generation task either 1) with an opportunity to have a prosocial impact on other people, or 2) without the opportunity to have a prosocial impact. Results indicated no significant differences in creativity or persistence between the two conditions. Ideational fluency was significantly higher in the no impact condition compared to the prosocial impact condition. Results, limitations of the present study and future directions are discussed. (Less)
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author
Boeck, Martina LU
supervisor
organization
course
PSYP01 20141
year
type
H2 - Master's Degree (Two Years)
subject
keywords
creativity, prosocial motivation, intrinsic motivation, ideational fluency, persistence, idea generation, prosocial impact
language
English
id
5426022
date added to LUP
2015-05-22 08:14:52
date last changed
2015-05-22 14:05:50
@misc{5426022,
  abstract     = {During the last decades, research on motivation in creativity has mainly focused on examining how intrinsic and extrinsic motivators influence creative behavior, whereas little is known about effects of prosocial motivational processes on creative idea generation. The current study investigated how prosocial motivation affects creativity, ideational fluency and persistence. A sample of 40 Swedish young adults performed an as interesting framed idea generation task that was based on a real-world problem. Using a random experimental between-subject design with two conditions, participants performed the same idea generation task either 1) with an opportunity to have a prosocial impact on other people, or 2) without the opportunity to have a prosocial impact. Results indicated no significant differences in creativity or persistence between the two conditions. Ideational fluency was significantly higher in the no impact condition compared to the prosocial impact condition. Results, limitations of the present study and future directions are discussed.},
  author       = {Boeck, Martina},
  keyword      = {creativity,prosocial motivation,intrinsic motivation,ideational fluency,persistence,idea generation,prosocial impact},
  language     = {eng},
  note         = {Student Paper},
  title        = {Investigating the Effects of Prosocial Motivation on Creative Idea Generation},
  year         = {2015},
}