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Freemium in the Mobile Applications Market - A Competitive Strategy or Marketing Tool?

Jägerholm Fowelin, Carl LU and Uddsten, Fredrik (2015) FEKN90 20151
Department of Business Administration
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author
Jägerholm Fowelin, Carl LU and Uddsten, Fredrik
supervisor
organization
course
FEKN90 20151
year
type
H1 - Master's Degree (One Year)
subject
keywords
E-business, Business Models, Application market, Freemium
language
English
id
7451385
date added to LUP
2015-06-26 15:31:47
date last changed
2015-06-26 15:31:47
@misc{7451385,
  author       = {Jägerholm Fowelin, Carl and Uddsten, Fredrik},
  keyword      = {E-business,Business Models,Application market,Freemium},
  language     = {eng},
  note         = {Student Paper},
  title        = {Freemium in the Mobile Applications Market - A Competitive Strategy or Marketing Tool?},
  year         = {2015},
}