Freemium in the Mobile Applications Market - A Competitive Strategy or Marketing Tool?
(2015) FEKN90 20151Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/7451385
- author
- Jägerholm Fowelin, Carl LU and Uddsten, Fredrik
- supervisor
- organization
- course
- FEKN90 20151
- year
- 2015
- type
- H1 - Master's Degree (One Year)
- subject
- keywords
- E-business, Business Models, Application market, Freemium
- language
- English
- id
- 7451385
- date added to LUP
- 2015-06-26 15:31:47
- date last changed
- 2015-06-26 15:31:47
@misc{7451385,
author = {{Jägerholm Fowelin, Carl and Uddsten, Fredrik}},
language = {{eng}},
note = {{Student Paper}},
title = {{Freemium in the Mobile Applications Market - A Competitive Strategy or Marketing Tool?}},
year = {{2015}},
}