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What Factors Influence the Success Rate of Crowdfunding Campaigns?

Lundborg, Cecilia LU (2015) NEKH01 20152
Department of Economics
Abstract
Crowdfunding is a financing method based on raising smaller funds from a large audience over the internet. The data used in this quantitative study includes all 1080 reward and equity campaigns uploaded on the Swedish crowdfunding platform FundedByMe from 2011 to 2015. I aim at providing evidence of what factors that influence the success rate of crowd- funding campaigns. To answer this, I have run a multiple linear regression analysis by means of an Ordinary Least Squares model. I find that equity campaigns have a significantly higher chance of receiving funding compared with reward campaigns. In addition, I find significant evidence of Nordic entrepreneurs and the Swedish Krona being positively related with a higher level of success.... (More)
Crowdfunding is a financing method based on raising smaller funds from a large audience over the internet. The data used in this quantitative study includes all 1080 reward and equity campaigns uploaded on the Swedish crowdfunding platform FundedByMe from 2011 to 2015. I aim at providing evidence of what factors that influence the success rate of crowd- funding campaigns. To answer this, I have run a multiple linear regression analysis by means of an Ordinary Least Squares model. I find that equity campaigns have a significantly higher chance of receiving funding compared with reward campaigns. In addition, I find significant evidence of Nordic entrepreneurs and the Swedish Krona being positively related with a higher level of success. Lastly, I find that campaigns carried out during more recent years stand a better chance of receiving funding compared to early years. (Less)
Please use this url to cite or link to this publication:
author
Lundborg, Cecilia LU
supervisor
organization
course
NEKH01 20152
year
type
M2 - Bachelor Degree
subject
keywords
Investments, Entrepreneurship, Success Factors in Crowdfunding, FundedByMe, Reward Crowdfunding, Equity Crowdfunding, Crowdfunding
language
English
id
8163098
date added to LUP
2015-11-05 10:46:37
date last changed
2015-11-05 10:46:37
@misc{8163098,
  abstract     = {{Crowdfunding is a financing method based on raising smaller funds from a large audience over the internet. The data used in this quantitative study includes all 1080 reward and equity campaigns uploaded on the Swedish crowdfunding platform FundedByMe from 2011 to 2015. I aim at providing evidence of what factors that influence the success rate of crowd- funding campaigns. To answer this, I have run a multiple linear regression analysis by means of an Ordinary Least Squares model. I find that equity campaigns have a significantly higher chance of receiving funding compared with reward campaigns. In addition, I find significant evidence of Nordic entrepreneurs and the Swedish Krona being positively related with a higher level of success. Lastly, I find that campaigns carried out during more recent years stand a better chance of receiving funding compared to early years.}},
  author       = {{Lundborg, Cecilia}},
  language     = {{eng}},
  note         = {{Student Paper}},
  title        = {{What Factors Influence the Success Rate of Crowdfunding Campaigns?}},
  year         = {{2015}},
}