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Individual’s privacy management behaviour on the social networking sites (SNS): Examining the actual use of the privacy settings

Wieslander, Josefin LU and Saliaropoulou, Petroula (2016) INFM10 20161
Department of Informatics
Abstract
Social networking sites (SNS) play an important role in human’s daily life today. Individuals, employ different SNS where they mainly self-disclose and share personal information with other users. SNS have been characterized as a new communication landscape, with SNS users to be benefited in more ways when using them, such as with information and enjoyment. However, this online information sharing has led to some concerns in regard to individuals’ information privacy when employ the SNS. Although the concerns SNS users may have, re-search has shown that they continue to disclose their information on these networks and sometimes without employing the privacy settings, a main strategy for privacy management on the social networks. The... (More)
Social networking sites (SNS) play an important role in human’s daily life today. Individuals, employ different SNS where they mainly self-disclose and share personal information with other users. SNS have been characterized as a new communication landscape, with SNS users to be benefited in more ways when using them, such as with information and enjoyment. However, this online information sharing has led to some concerns in regard to individuals’ information privacy when employ the SNS. Although the concerns SNS users may have, re-search has shown that they continue to disclose their information on these networks and sometimes without employing the privacy settings, a main strategy for privacy management on the social networks. The current study has examined the actual use of privacy settings by SNS users, in order for a better understanding of individual’s privacy management behaviour to be achieved. The empirical findings have shown that the type of SNS and the IT skills of users can affect their behavioural intention to use the privacy settings on them. Also, users’ behavioural intention to use privacy settings, the privacy calculus when disclosing information on SNS and the use of other privacy management strategies together with the control elements (type of SNS, IT skills and age), are factors that can affect the actual use of privacy settings on the SNS. This study provides a better understanding of how SNS users think and behave on these networks, in regard to their privacy management. This understanding can also provide valuable insights to the privacy paradox and user’s self-disclosure behaviour despite the privacy concerns they may have when using these networks. (Less)
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author
Wieslander, Josefin LU and Saliaropoulou, Petroula
supervisor
organization
course
INFM10 20161
year
type
H1 - Master's Degree (One Year)
subject
keywords
social networking sites, information privacy, self-disclosure, privacy management, privacy settings
report number
INF16-035
language
English
id
8881615
date added to LUP
2016-06-23 14:52:24
date last changed
2016-06-23 14:52:24
@misc{8881615,
  abstract     = {Social networking sites (SNS) play an important role in human’s daily life today. Individuals, employ different SNS where they mainly self-disclose and share personal information with other users. SNS have been characterized as a new communication landscape, with SNS users to be benefited in more ways when using them, such as with information and enjoyment. However, this online information sharing has led to some concerns in regard to individuals’ information privacy when employ the SNS. Although the concerns SNS users may have, re-search has shown that they continue to disclose their information on these networks and sometimes without employing the privacy settings, a main strategy for privacy management on the social networks. The current study has examined the actual use of privacy settings by SNS users, in order for a better understanding of individual’s privacy management behaviour to be achieved. The empirical findings have shown that the type of SNS and the IT skills of users can affect their behavioural intention to use the privacy settings on them. Also, users’ behavioural intention to use privacy settings, the privacy calculus when disclosing information on SNS and the use of other privacy management strategies together with the control elements (type of SNS, IT skills and age), are factors that can affect the actual use of privacy settings on the SNS. This study provides a better understanding of how SNS users think and behave on these networks, in regard to their privacy management. This understanding can also provide valuable insights to the privacy paradox and user’s self-disclosure behaviour despite the privacy concerns they may have when using these networks.},
  author       = {Wieslander, Josefin and Saliaropoulou, Petroula},
  keyword      = {social networking sites,information privacy,self-disclosure,privacy management,privacy settings},
  language     = {eng},
  note         = {Student Paper},
  title        = {Individual’s privacy management behaviour on the social networking sites (SNS): Examining the actual use of the privacy settings},
  year         = {2016},
}