The Power of People in an Organization - What role do employees play towards ensuring a balance between short-term and long-term performance?
(2017) BUSN09 20171Department of Business Administration
- Abstract
- Due to the tendency among managers to focus on operational performance at the cost of strategic long-term objectives, the purpose of this study has been to shed light on how a company can, by focusing on its people and taking a step forward from “customer first” focus to “people first” as a strategy, ensure sustainable performance. There are different theoretical viewpoints of how companies view their employees regarding trust, which are of importance to understand in relation to a “people first” approach. According to the findings from our single case study, along with the theoretical framework, it is evident that several companies have made a successful strategic choice to focus on optimising their employee management in order to unleash... (More)
- Due to the tendency among managers to focus on operational performance at the cost of strategic long-term objectives, the purpose of this study has been to shed light on how a company can, by focusing on its people and taking a step forward from “customer first” focus to “people first” as a strategy, ensure sustainable performance. There are different theoretical viewpoints of how companies view their employees regarding trust, which are of importance to understand in relation to a “people first” approach. According to the findings from our single case study, along with the theoretical framework, it is evident that several companies have made a successful strategic choice to focus on optimising their employee management in order to unleash the power of people as a mean to create superior shareholder value over time. The gain from this approach is, according to our findings, that by focusing on its people the company can increase and make use of the inherent motivation among people, and by that increase client satisfaction, revenues and enhance its competitiveness; ensuring its future position in the market. Thus, we came to the conclusion that people can play a predominant role towards ensuring a balance between short-term and long-term performance, but it requires that the management work actively with motivation and engagement for the corporate purpose and vision. (Less)
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/8926812
- author
- Malmqvist, Filippa LU and Niemenmaa, Kirpi LU
- supervisor
- organization
- course
- BUSN09 20171
- year
- 2017
- type
- H1 - Master's Degree (One Year)
- subject
- keywords
- Strategic management, agency theory, stewardship theory, dual focus, economic and social value, sustainable performance, organizational motivation, corporate vision
- language
- English
- id
- 8926812
- date added to LUP
- 2018-02-02 11:24:34
- date last changed
- 2018-02-02 11:24:34
@misc{8926812,
abstract = {{Due to the tendency among managers to focus on operational performance at the cost of strategic long-term objectives, the purpose of this study has been to shed light on how a company can, by focusing on its people and taking a step forward from “customer first” focus to “people first” as a strategy, ensure sustainable performance. There are different theoretical viewpoints of how companies view their employees regarding trust, which are of importance to understand in relation to a “people first” approach. According to the findings from our single case study, along with the theoretical framework, it is evident that several companies have made a successful strategic choice to focus on optimising their employee management in order to unleash the power of people as a mean to create superior shareholder value over time. The gain from this approach is, according to our findings, that by focusing on its people the company can increase and make use of the inherent motivation among people, and by that increase client satisfaction, revenues and enhance its competitiveness; ensuring its future position in the market. Thus, we came to the conclusion that people can play a predominant role towards ensuring a balance between short-term and long-term performance, but it requires that the management work actively with motivation and engagement for the corporate purpose and vision.}},
author = {{Malmqvist, Filippa and Niemenmaa, Kirpi}},
language = {{eng}},
note = {{Student Paper}},
title = {{The Power of People in an Organization - What role do employees play towards ensuring a balance between short-term and long-term performance?}},
year = {{2017}},
}