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Internationella kvinnodagen…med mannen i fokus? En kvantitativ och kvalitativ studie om porträttering av kvinnan och mannen i svensk dagspress.

Borg, Fanny LU (2017) SOCK04 20171
Sociology
Department of Sociology
Abstract
The purpose of this thesis is to study how femininity and masculinity are portraited in three Swedish national newspapers (Aftonbladet, Svenska Dagbladet and Dagens Nyheter), which all represent different points on the Swedish ideological spectrum. The focus of the studie was to answer how women and men are portraited with stereotypical traits, if there is similarities and differences and how the space in the newspapers is distributed. In order to answer the questions the study uses a quantitative content analysis with a qualitative idea analysis which has its foundation in the theory of social constructivism and priming theory, with concepts such as gender order, genus system and discourse. Media has the power to influence people, norms... (More)
The purpose of this thesis is to study how femininity and masculinity are portraited in three Swedish national newspapers (Aftonbladet, Svenska Dagbladet and Dagens Nyheter), which all represent different points on the Swedish ideological spectrum. The focus of the studie was to answer how women and men are portraited with stereotypical traits, if there is similarities and differences and how the space in the newspapers is distributed. In order to answer the questions the study uses a quantitative content analysis with a qualitative idea analysis which has its foundation in the theory of social constructivism and priming theory, with concepts such as gender order, genus system and discourse. Media has the power to influence people, norms and values in society. It is therefore important to identify the discourse these three Swedish newspapers are sending out to the people in a week when international women's day is held in 2017. This study has shown that both women and men are portrayed according to their gender effects; women primarily for their appearance and men mostly after their performance, in line with previous research. The study also shows that women do not receive the same amount of space as men in the newspapers. (Less)
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author
Borg, Fanny LU
supervisor
organization
course
SOCK04 20171
year
type
M2 - Bachelor Degree
subject
keywords
Media, gender, gender equality, discourse, Sweden, Swedish newspaper
language
Swedish
id
8929074
date added to LUP
2017-12-06 10:52:09
date last changed
2017-12-15 04:09:43
@misc{8929074,
  abstract     = {The purpose of this thesis is to study how femininity and masculinity are portraited in three Swedish national newspapers (Aftonbladet, Svenska Dagbladet and Dagens Nyheter), which all represent different points on the Swedish ideological spectrum. The focus of the studie was to answer how women and men are portraited with stereotypical traits, if there is similarities and differences and how the space in the newspapers is distributed. In order to answer the questions the study uses a quantitative content analysis with a qualitative idea analysis which has its foundation in the theory of social constructivism and priming theory, with concepts such as gender order, genus system and discourse. Media has the power to influence people, norms and values in society. It is therefore important to identify the discourse these three Swedish newspapers are sending out to the people in a week when international women's day is held in 2017. This study has shown that both women and men are portrayed according to their gender effects; women primarily for their appearance and men mostly after their performance, in line with previous research. The study also shows that women do not receive the same amount of space as men in the newspapers.},
  author       = {Borg, Fanny},
  keyword      = {Media,gender,gender equality,discourse,Sweden,Swedish newspaper},
  language     = {swe},
  note         = {Student Paper},
  title        = {Internationella kvinnodagen…med mannen i fokus? En kvantitativ och kvalitativ studie om porträttering av kvinnan och mannen i svensk dagspress.},
  year         = {2017},
}