Influencer som varumärke - En studie om konsumtionskulturen som omgärdar influencers och deras konsumenter
(2018) FEKH29 20172Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/8935762
- author
- Natt Och Dag, Ebba LU ; Bengtsson, Erik LU and Petersson, Lucas LU
- supervisor
- organization
- course
- FEKH29 20172
- year
- 2018
- type
- M2 - Bachelor Degree
- subject
- keywords
- Influencer, Consumer Culture Theory, Marketplace Culture, Social, Identity Theory
- language
- Swedish
- id
- 8935762
- date added to LUP
- 2018-03-01 11:45:56
- date last changed
- 2018-03-01 11:45:56
@misc{8935762, author = {{Natt Och Dag, Ebba and Bengtsson, Erik and Petersson, Lucas}}, language = {{swe}}, note = {{Student Paper}}, title = {{Influencer som varumärke - En studie om konsumtionskulturen som omgärdar influencers och deras konsumenter}}, year = {{2018}}, }