Du kan väl inte sluta nu? En teoriprövande studie om vad som motiverar generation Y i försvarsmakten.
(2018) STVU15 20181Department of Political Science
- Abstract
- By 2018, half of the workforce will consist of persons born around 1980. This large group of people is labeled Generation Y by several researchers and writers and many of these have made an effort to summarize what motivates this Young generation. This study has the same intention but with an untested group of employees in the Swedish armed forces. The author of this study has gathered several theories about generations and motivation and created a survey in an attempt to explain the motivators of Generation Y in the Swedish armed forces.
The behavior or the motivator of a certain generation is impossible to generalize but there is a possibility to see patterns when looking to a group instead of individuals. This survey had a response... (More) - By 2018, half of the workforce will consist of persons born around 1980. This large group of people is labeled Generation Y by several researchers and writers and many of these have made an effort to summarize what motivates this Young generation. This study has the same intention but with an untested group of employees in the Swedish armed forces. The author of this study has gathered several theories about generations and motivation and created a survey in an attempt to explain the motivators of Generation Y in the Swedish armed forces.
The behavior or the motivator of a certain generation is impossible to generalize but there is a possibility to see patterns when looking to a group instead of individuals. This survey had a response rate of 81.5 % (n=163). The conclusion of the survey shows that Generation Y in the Swedish armed forces responds like others in several statements but there are some differences and mainly when it comes to recognition, praise, relations and work-life balance. According to known theories these characteristics should be important for Generation Y, compared to
other generations, but the survey shows that it isn’t. (Less)
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/8939980
- author
- Osbäck, Fredrik LU
- supervisor
- organization
- course
- STVU15 20181
- year
- 2018
- type
- M2 - Bachelor Degree
- subject
- keywords
- motivation, motivationsfaktorer, generationstillhörighet, baby boomers, generation X, generation Y
- language
- Swedish
- id
- 8939980
- date added to LUP
- 2018-06-05 14:25:40
- date last changed
- 2018-06-05 14:25:40
@misc{8939980, abstract = {{By 2018, half of the workforce will consist of persons born around 1980. This large group of people is labeled Generation Y by several researchers and writers and many of these have made an effort to summarize what motivates this Young generation. This study has the same intention but with an untested group of employees in the Swedish armed forces. The author of this study has gathered several theories about generations and motivation and created a survey in an attempt to explain the motivators of Generation Y in the Swedish armed forces. The behavior or the motivator of a certain generation is impossible to generalize but there is a possibility to see patterns when looking to a group instead of individuals. This survey had a response rate of 81.5 % (n=163). The conclusion of the survey shows that Generation Y in the Swedish armed forces responds like others in several statements but there are some differences and mainly when it comes to recognition, praise, relations and work-life balance. According to known theories these characteristics should be important for Generation Y, compared to other generations, but the survey shows that it isn’t.}}, author = {{Osbäck, Fredrik}}, language = {{swe}}, note = {{Student Paper}}, title = {{Du kan väl inte sluta nu? En teoriprövande studie om vad som motiverar generation Y i försvarsmakten.}}, year = {{2018}}, }