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Competitive Advantage Explored from a Digital Context Perspective

Kozak, Matus LU and Westesson, Oskar LU (2018) ENTN19 20181
Department of Business Administration
Abstract
Since its inception, Estonia has been at the forefront of innovation in terms of e-governance and applications of online systems into various aspects of Estonians’ lives. In 2014 Estonia opened up it’s digital borders and launched a digital economic citizenship - e-Residency - available to anyone in the world for using Estonian e-services to register and manage a company online. In May 2018, 5000 out of over 30 000 e-Residents worldwide had registered an Estonian company. Out of these, the majority point to location independence as their main reason for the registration. The research questions in this qualitative case study are 1. “Why is location independence important to the e-Resident entrepreneurs of Estonia?” and 2. “How does... (More)
Since its inception, Estonia has been at the forefront of innovation in terms of e-governance and applications of online systems into various aspects of Estonians’ lives. In 2014 Estonia opened up it’s digital borders and launched a digital economic citizenship - e-Residency - available to anyone in the world for using Estonian e-services to register and manage a company online. In May 2018, 5000 out of over 30 000 e-Residents worldwide had registered an Estonian company. Out of these, the majority point to location independence as their main reason for the registration. The research questions in this qualitative case study are 1. “Why is location independence important to the e-Resident entrepreneurs of Estonia?” and 2. “How does e-Residency contribute to the competitive advantage of Estonia in attracting foreign entrepreneurs?”
The Context framework of Welter (2011) was applied to map out the contexts of e-Resident entrepreneurs’ using semi-structured interviews. The Diamond framework of Porter (1990) was applied to map out the competitive advantage of Estonia in attracting foreign entrepreneurs through the e-Residency, using content from Estonian government officials. We found that the most common motive for the entrepreneurs’ location independence is freedom from bureaucracy and that the competitive advantage of Estonia is positively influenced by the global digital context of the e-Residency. We introduce digital context and duality into the framework of context (Welter 2011) and suggest a Diamond model (Porter 1990) that considers the corresponding contextual dimensions in mapping national competitive advantage. (Less)
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author
Kozak, Matus LU and Westesson, Oskar LU
supervisor
organization
course
ENTN19 20181
year
type
H1 - Master's Degree (One Year)
subject
keywords
Estonian e-Residency, online entrepreneurship, location independence, entrepreneurial context, competitive advantage
language
English
id
8954961
date added to LUP
2018-07-30 14:26:43
date last changed
2018-07-30 14:26:43
@misc{8954961,
  abstract     = {Since its inception, Estonia has been at the forefront of innovation in terms of e-governance and applications of online systems into various aspects of Estonians’ lives. In 2014 Estonia opened up it’s digital borders and launched a digital economic citizenship - e-Residency - available to anyone in the world for using Estonian e-services to register and manage a company online. In May 2018, 5000 out of over 30 000 e-Residents worldwide had registered an Estonian company. Out of these, the majority point to location independence as their main reason for the registration. The research questions in this qualitative case study are 1. “Why is location independence important to the e-Resident entrepreneurs of Estonia?” and 2. “How does e-Residency contribute to the competitive advantage of Estonia in attracting foreign entrepreneurs?”
The Context framework of Welter (2011) was applied to map out the contexts of e-Resident entrepreneurs’ using semi-structured interviews. The Diamond framework of Porter (1990) was applied to map out the competitive advantage of Estonia in attracting foreign entrepreneurs through the e-Residency, using content from Estonian government officials. We found that the most common motive for the entrepreneurs’ location independence is freedom from bureaucracy and that the competitive advantage of Estonia is positively influenced by the global digital context of the e-Residency. We introduce digital context and duality into the framework of context (Welter 2011) and suggest a Diamond model (Porter 1990) that considers the corresponding contextual dimensions in mapping national competitive advantage.},
  author       = {Kozak, Matus and Westesson, Oskar},
  keyword      = {Estonian e-Residency,online entrepreneurship,location independence,entrepreneurial context,competitive advantage},
  language     = {eng},
  note         = {Student Paper},
  title        = {Competitive Advantage Explored from a Digital Context Perspective},
  year         = {2018},
}