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How do newly founded social enterprises manage their stakeholder relationships?

Bengtsson, Filip LU and Hao, Qiyue LU (2019) ENTN19 20191
Department of Business Administration
Abstract
Problem
Previous research suggests that it ought to be more challenging for social enterprise to manage its stakeholder relationships. It is assumed that a social enterprise in general both have a larger amount of stakeholders compared to regular enterprises, and that there is a larger divergence in values and interest among the stakeholders. Another layer of complexity is added if the social enterprise comes in the form of a new venture.

Aim
The aim with this study was to gain a deeper understanding of how newly founded social enterprises manage their stakeholder relationships.

Methodology
The research was conducted as a single-case study with a qualitative approach. Data was collected through virtual documents and interview with... (More)
Problem
Previous research suggests that it ought to be more challenging for social enterprise to manage its stakeholder relationships. It is assumed that a social enterprise in general both have a larger amount of stakeholders compared to regular enterprises, and that there is a larger divergence in values and interest among the stakeholders. Another layer of complexity is added if the social enterprise comes in the form of a new venture.

Aim
The aim with this study was to gain a deeper understanding of how newly founded social enterprises manage their stakeholder relationships.

Methodology
The research was conducted as a single-case study with a qualitative approach. Data was collected through virtual documents and interview with representatives from the case company and its stakeholders.

Results
The results indicated that an open and honest communication plays an important role in managing expectations and building relationships. Further, it is important to define company properly by adjusting label and legitimacy, and also involve salient stakeholder tightly with the development of company. Moreover, the results show a change from respond to stakeholders in the public sector to involve them by developing trusting relationships. Social enterprise manages internal stakeholders by creating engaging working environment and being cautious when hiring. For beneficiaries, social enterprise involve them with the development of the company and at the same time try to measure social impact.

Implications
The implications of this study is that newly founded social enterprise manage stakeholder relationships with different ways. Building and managing relationships will be of great importance for companies trying to achieve great social impact, and getting support to navigate in the public sector and find investors who do not only value financial returns also seemed to be successful practices. (Less)
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author
Bengtsson, Filip LU and Hao, Qiyue LU
supervisor
organization
course
ENTN19 20191
year
type
H1 - Master's Degree (One Year)
subject
keywords
Social enterprise, stakeholder management, dual mission, communication, social value
language
English
id
8984861
date added to LUP
2019-08-21 13:41:29
date last changed
2019-08-21 13:41:29
@misc{8984861,
  abstract     = {{Problem
Previous research suggests that it ought to be more challenging for social enterprise to manage its stakeholder relationships. It is assumed that a social enterprise in general both have a larger amount of stakeholders compared to regular enterprises, and that there is a larger divergence in values and interest among the stakeholders. Another layer of complexity is added if the social enterprise comes in the form of a new venture.

Aim
The aim with this study was to gain a deeper understanding of how newly founded social enterprises manage their stakeholder relationships.

Methodology
The research was conducted as a single-case study with a qualitative approach. Data was collected through virtual documents and interview with representatives from the case company and its stakeholders. 

Results
The results indicated that an open and honest communication plays an important role in managing expectations and building relationships. Further, it is important to define company properly by adjusting label and legitimacy, and also involve salient stakeholder tightly with the development of company. Moreover, the results show a change from respond to stakeholders in the public sector to involve them by developing trusting relationships. Social enterprise manages internal stakeholders by creating engaging working environment and being cautious when hiring. For beneficiaries, social enterprise involve them with the development of the company and at the same time try to measure social impact.

Implications
The implications of this study is that newly founded social enterprise manage stakeholder relationships with different ways. Building and managing relationships will be of great importance for companies trying to achieve great social impact, and getting support to navigate in the public sector and find investors who do not only value financial returns also seemed to be successful practices.}},
  author       = {{Bengtsson, Filip and Hao, Qiyue}},
  language     = {{eng}},
  note         = {{Student Paper}},
  title        = {{How do newly founded social enterprises manage their stakeholder relationships?}},
  year         = {{2019}},
}