Skip to main content

LUP Student Papers

LUND UNIVERSITY LIBRARIES

Att bygga förtroende i virtuella team: En studie ur perspektiv från ledare i virtuella världar

Nord, August LU and Öhrman, Vilma LU (2021) SYSK16 20211
Department of Informatics
Abstract
Due to the COVID-19 pandemic and an increasing demand for distributed work, virtual teams emerge in workplaces at an increased rate. A common factor of performance in virtual teams are the levels of trust, which is tightly interlinked with both communication and leadership. Researchers are looking for new ways of looking at virtual leadership, and some have begun looking at virtual worlds for inspiration. This study gives some perspective on leaders in virtual worlds, and how they see and work with trust in virtual teams. Through interviews with several guild leaders in World of Warcraft and a thorough review of literature around critical success factors of trust in virtual teams, the study presents how guild leaders work to build trust in... (More)
Due to the COVID-19 pandemic and an increasing demand for distributed work, virtual teams emerge in workplaces at an increased rate. A common factor of performance in virtual teams are the levels of trust, which is tightly interlinked with both communication and leadership. Researchers are looking for new ways of looking at virtual leadership, and some have begun looking at virtual worlds for inspiration. This study gives some perspective on leaders in virtual worlds, and how they see and work with trust in virtual teams. Through interviews with several guild leaders in World of Warcraft and a thorough review of literature around critical success factors of trust in virtual teams, the study presents how guild leaders work to build trust in virtual teams. The result of the study shows among other things, that media richness is not as important to the guild leader as previous research suggests. And as performance is easier to track through systems, the need for feedback is reduced, but shines light on the need for presence and creating a sense of digital togetherness, despite geographical dislocation. (Less)
Please use this url to cite or link to this publication:
author
Nord, August LU and Öhrman, Vilma LU
supervisor
organization
course
SYSK16 20211
year
type
M2 - Bachelor Degree
subject
keywords
virtuella team, förtroende, virtuella världar, virtuellt ledarskap, MMOG
report number
INF21-037
language
Swedish
id
9052735
date added to LUP
2021-06-21 11:57:24
date last changed
2021-06-21 11:57:24
@misc{9052735,
  abstract     = {{Due to the COVID-19 pandemic and an increasing demand for distributed work, virtual teams emerge in workplaces at an increased rate. A common factor of performance in virtual teams are the levels of trust, which is tightly interlinked with both communication and leadership. Researchers are looking for new ways of looking at virtual leadership, and some have begun looking at virtual worlds for inspiration. This study gives some perspective on leaders in virtual worlds, and how they see and work with trust in virtual teams. Through interviews with several guild leaders in World of Warcraft and a thorough review of literature around critical success factors of trust in virtual teams, the study presents how guild leaders work to build trust in virtual teams. The result of the study shows among other things, that media richness is not as important to the guild leader as previous research suggests. And as performance is easier to track through systems, the need for feedback is reduced, but shines light on the need for presence and creating a sense of digital togetherness, despite geographical dislocation.}},
  author       = {{Nord, August and Öhrman, Vilma}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{Att bygga förtroende i virtuella team: En studie ur perspektiv från ledare i virtuella världar}},
  year         = {{2021}},
}