Är en influencer egentligen trovärdig?
(2021) FEKH29 20211Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/9058669
- author
- Eriksson, Sofia LU ; Möller, Albin LU and Jönerup, Philip LU
- supervisor
- organization
- course
- FEKH29 20211
- year
- 2021
- type
- M2 - Bachelor Degree
- subject
- keywords
- Influencer, Influencer marketing, Generationer, Trovärdighet, Sociala medier
- language
- Swedish
- id
- 9058669
- date added to LUP
- 2021-07-01 15:04:24
- date last changed
- 2021-07-01 15:04:24
@misc{9058669,
author = {{Eriksson, Sofia and Möller, Albin and Jönerup, Philip}},
language = {{swe}},
note = {{Student Paper}},
title = {{Är en influencer egentligen trovärdig?}},
year = {{2021}},
}