On the Welfare Implications of Exclusive Broadcasting Rights in European Football
(2022) NEKH03 20221Department of Economics
- Abstract
- The top European football leagues are generating billions of euros in revenues each season and the selling of broadcasting rights is their primary source of income. The selling arrangements for these rights have been under investigation by competition authorities and the European Commission has ruled some of the practices to be in breach with European competition law. In the case of English Premier League, exclusive broadcasting rights is used to enhance the value of the rights by fabricating a monopoly situation for the broadcaster that acquires the rights. The European Commission has taken certain measures to rectify the situation and protect the consumer welfare of English football fans but without success. A restriction on the... (More)
- The top European football leagues are generating billions of euros in revenues each season and the selling of broadcasting rights is their primary source of income. The selling arrangements for these rights have been under investigation by competition authorities and the European Commission has ruled some of the practices to be in breach with European competition law. In the case of English Premier League, exclusive broadcasting rights is used to enhance the value of the rights by fabricating a monopoly situation for the broadcaster that acquires the rights. The European Commission has taken certain measures to rectify the situation and protect the consumer welfare of English football fans but without success. A restriction on the exclusivity of broadcasting rights is likely to decrease prices charged to consumers but also to decrease revenues for the league. The evidence presented in this paper gives support for an implementation of nonexclusive broadcasting rights in order to promote economic efficiency and consumer welfare. (Less)
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/9082068
- author
- Wendle, David LU
- supervisor
-
- Jerker Holm LU
- organization
- course
- NEKH03 20221
- year
- 2022
- type
- M2 - Bachelor Degree
- subject
- keywords
- Broadcasting rights, Exclusivity, European football, English Premier League, European Commission
- language
- English
- id
- 9082068
- date added to LUP
- 2022-10-10 09:12:35
- date last changed
- 2022-10-10 09:12:35
@misc{9082068,
abstract = {{The top European football leagues are generating billions of euros in revenues each season and the selling of broadcasting rights is their primary source of income. The selling arrangements for these rights have been under investigation by competition authorities and the European Commission has ruled some of the practices to be in breach with European competition law. In the case of English Premier League, exclusive broadcasting rights is used to enhance the value of the rights by fabricating a monopoly situation for the broadcaster that acquires the rights. The European Commission has taken certain measures to rectify the situation and protect the consumer welfare of English football fans but without success. A restriction on the exclusivity of broadcasting rights is likely to decrease prices charged to consumers but also to decrease revenues for the league. The evidence presented in this paper gives support for an implementation of nonexclusive broadcasting rights in order to promote economic efficiency and consumer welfare.}},
author = {{Wendle, David}},
language = {{eng}},
note = {{Student Paper}},
title = {{On the Welfare Implications of Exclusive Broadcasting Rights in European Football}},
year = {{2022}},
}