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Borta bra men hemma bäst?

Alhar, Elias LU ; Giertz, Karl-Oscar LU and Wirfelt, Måns LU (2022) FEKH99 20221
Department of Business Administration
Abstract
Title: There’s No Place Like Home?: A qualitative multiple-case study about how Swedish startups choose location of production
Seminar date: June 3rd, 2022
Course: FEKH99, Bachelor Degree Project in Entrepreneurship and Innovation Management, Business administration, Undergraduate level, 15 University Credit Points
Authors: Elias Alhar, Karl-Oscar Giertz och Måns Wirfelt
Advisor: Joakim Winborg
Keywords: Entrepreneurial decision-making; Supply chain management; Location factors; Startup; Manufacturing
Research question: Which location factors are valued by decision-makers in startups when choosing location of production and why do these factors differ between startups?
Purpose: The purpose of the study is to contribute with... (More)
Title: There’s No Place Like Home?: A qualitative multiple-case study about how Swedish startups choose location of production
Seminar date: June 3rd, 2022
Course: FEKH99, Bachelor Degree Project in Entrepreneurship and Innovation Management, Business administration, Undergraduate level, 15 University Credit Points
Authors: Elias Alhar, Karl-Oscar Giertz och Måns Wirfelt
Advisor: Joakim Winborg
Keywords: Entrepreneurial decision-making; Supply chain management; Location factors; Startup; Manufacturing
Research question: Which location factors are valued by decision-makers in startups when choosing location of production and why do these factors differ between startups?
Purpose: The purpose of the study is to contribute with increased understanding of how decision-makers in startups argue when choosing location of production.
Methodology: Qualitative multiple-case study executed through semi-structured interviews. The empirical data is made up by quotes retrieved from the transcription of the interviews. It treats the decision-maker, the company and its environment, and the decision-making process concerning the choice of location of production.
Theoretical perspective: The theoretical framework is based on earlier research on entrepreneurial decision-making, location factors, offshoring, and reshoring.
Result: The study identifies eleven location factors that decision-makers in startups value when choosing location of production. These factors build on the answers from the interviews, which later were categorized based on earlier research. The identified location factors are: costs, quality, social factors, sustainability, control, brand, trust, logistics, development, contacts and time pressure.
Conclusions: The results show that startups in general value similar factors as established companies, but there are differences in certain aspects and the cases also differ amongst each other. These variations can partly be described by the heterogeneous characteristics of the decision-makers, but also by the heterogeneous environment that startups exist in. (Less)
Abstract (Swedish)
Examensarbetets titel: Borta Bra men Hemma Bäst?: En kvalitativ flerfallsstudie om hur svenska startups väljer produktionsplats
Seminariedatum: 3 juni, 2022
Ämne/kurs: FEKH99, Examensarbete i Entreprenörskap och Innovation, 15 högskolepoäng
Författare: Elias Alhar, Karl-Oscar Giertz och Måns Wirfelt
Handledare: Joakim Winborg
Nyckelord: Entreprenöriellt beslutsfattande; Supply chain management; Lägesfaktorer; Startup; Produktion
Forskningsfråga: Vilka lägesfaktorer värderar beslutsfattare i startups vid val av produktionsplats
och varför varierar dessa faktorer mellan startups?
Syfte: Syftet med studien är att bidra till en ökad förståelse för hur beslutsfattare i startups argumenterar vid valet av produktionsplats.
Metod:... (More)
Examensarbetets titel: Borta Bra men Hemma Bäst?: En kvalitativ flerfallsstudie om hur svenska startups väljer produktionsplats
Seminariedatum: 3 juni, 2022
Ämne/kurs: FEKH99, Examensarbete i Entreprenörskap och Innovation, 15 högskolepoäng
Författare: Elias Alhar, Karl-Oscar Giertz och Måns Wirfelt
Handledare: Joakim Winborg
Nyckelord: Entreprenöriellt beslutsfattande; Supply chain management; Lägesfaktorer; Startup; Produktion
Forskningsfråga: Vilka lägesfaktorer värderar beslutsfattare i startups vid val av produktionsplats
och varför varierar dessa faktorer mellan startups?
Syfte: Syftet med studien är att bidra till en ökad förståelse för hur beslutsfattare i startups argumenterar vid valet av produktionsplats.
Metod: Kvalitativ flerfallsstudie genomförd med semistrukturerade intervjuer. Det empiriska materialet består av citat som hämtats från intervjuerna och rör beslutsfattaren, företaget och dess miljö, och beslutsprocessen vid val av produktionsplats.
Teoretiska perspektiv: Det teoretiska ramverket grundar sig i tidigare forskning om entreprenöriellt beslutsfattande, lägesfaktorer, offshoring och reshoring.
Resultat: Studien identifierar elva lägesfaktorer som beslutsfattare i startups värderar vid vad av produktionsplats. Dessa faktorer bygger på de svar som framkommit under intervjuerna, vilka sedan kategoriserats utefter lägesfaktorer från tidigare forskning. De identifierade faktorerna är: Kostnader, kvalitet, sociala faktorer, hållbarhet, kontroll, varumärke, pålitlighet, logistik, utveckling, kontakter och tidspress.
Slutsats: Resultatet visar att startups ofta värderar samma faktorer som etablerade bolag, men skiljer sig i vissa aspekter och fallföretagen skiljer sig även mellan varandra. Dessa variationer kan delvis förklaras av de heterogena karaktärsdrag som beslutsfattare har, men även av den heterogena miljö som startups befinner sig i. (Less)
Please use this url to cite or link to this publication:
author
Alhar, Elias LU ; Giertz, Karl-Oscar LU and Wirfelt, Måns LU
supervisor
organization
alternative title
There's no place like home?
course
FEKH99 20221
year
type
M2 - Bachelor Degree
subject
keywords
Entreprenöriellt beslutsfattande, Supply chain management, Lägesfaktorer, Startup, Produktion, Entrepreneurial decision-making, Location factors, Manufacturing
language
Swedish
id
9091745
date added to LUP
2022-06-29 17:01:20
date last changed
2022-06-29 17:01:20
@misc{9091745,
  abstract     = {{Title: There’s No Place Like Home?: A qualitative multiple-case study about how Swedish startups choose location of production
Seminar date: June 3rd, 2022
Course: FEKH99, Bachelor Degree Project in Entrepreneurship and Innovation Management, Business administration, Undergraduate level, 15 University Credit Points
Authors: Elias Alhar, Karl-Oscar Giertz och Måns Wirfelt
Advisor: Joakim Winborg
Keywords: Entrepreneurial decision-making; Supply chain management; Location factors; Startup; Manufacturing
Research question: Which location factors are valued by decision-makers in startups when choosing location of production and why do these factors differ between startups?
Purpose: The purpose of the study is to contribute with increased understanding of how decision-makers in startups argue when choosing location of production.
Methodology: Qualitative multiple-case study executed through semi-structured interviews. The empirical data is made up by quotes retrieved from the transcription of the interviews. It treats the decision-maker, the company and its environment, and the decision-making process concerning the choice of location of production.
Theoretical perspective: The theoretical framework is based on earlier research on entrepreneurial decision-making, location factors, offshoring, and reshoring.
Result: The study identifies eleven location factors that decision-makers in startups value when choosing location of production. These factors build on the answers from the interviews, which later were categorized based on earlier research. The identified location factors are: costs, quality, social factors, sustainability, control, brand, trust, logistics, development, contacts and time pressure.
Conclusions: The results show that startups in general value similar factors as established companies, but there are differences in certain aspects and the cases also differ amongst each other. These variations can partly be described by the heterogeneous characteristics of the decision-makers, but also by the heterogeneous environment that startups exist in.}},
  author       = {{Alhar, Elias and Giertz, Karl-Oscar and Wirfelt, Måns}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{Borta bra men hemma bäst?}},
  year         = {{2022}},
}