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Brand Loyalty

Gustafsson, Clara LU (2015) In The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
in
The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies
editor
Cook, Daniel Thomas and Ryan, J. Michael
publisher
Wiley-Blackwell
ISBN
978-0-470-67284-6
language
English
LU publication?
yes
id
48f26822-7c46-4abe-9a2b-18a6035977a5 (old id 5153587)
alternative location
http://eu.wiley.com/WileyCDA/WileyTitle/productCd-0470672846.html
date added to LUP
2015-03-12 16:31:51
date last changed
2016-04-16 07:34:36
@misc{48f26822-7c46-4abe-9a2b-18a6035977a5,
  author       = {Gustafsson, Clara},
  editor       = {Cook, Daniel Thomas and Ryan, J. Michael},
  isbn         = {978-0-470-67284-6},
  language     = {eng},
  publisher    = {ARRAY(0x93c7bb0)},
  series       = {The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies},
  title        = {Brand Loyalty},
  year         = {2015},
}