The Frontlines Of University Athletics, Where Winning Means Everything.
(2005)Department of Business Administration
- Abstract
- Purpose: The purpose of this thesis is to discover how the BCS has affected the strategizing of athletic programs among Non BCS schools. Methodology: This study is descriptive and interpretative. An abductive approach and a qualitative method was used. The primary data consists of semi-structured interviews. Theoretical perspective: The market is analyzed using theories such as; Evolutionary theory, Schumpeterian competition and contestable markets. Empirical foundation: The empirical foundation is based on a series of interviews with different conference commissioners for NonBCS chartered conferences. Conclusions: An insight to a possible future of collegiate football at the highest level is provided, based on current status of said... (More)
- Purpose: The purpose of this thesis is to discover how the BCS has affected the strategizing of athletic programs among Non BCS schools. Methodology: This study is descriptive and interpretative. An abductive approach and a qualitative method was used. The primary data consists of semi-structured interviews. Theoretical perspective: The market is analyzed using theories such as; Evolutionary theory, Schumpeterian competition and contestable markets. Empirical foundation: The empirical foundation is based on a series of interviews with different conference commissioners for NonBCS chartered conferences. Conclusions: An insight to a possible future of collegiate football at the highest level is provided, based on current status of said market along with study results. (Less)
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/1339089
- author
- Kulander, David ; Ljungman, Henrik and Mejia, Douglas
- supervisor
- organization
- year
- 2005
- type
- H1 - Master's Degree (One Year)
- subject
- keywords
- Collegiate athletics, BCS, NCAA, Div 1A, evolutionary theory, Schumpeterian competition, contestable markets, Management of enterprises, Företagsledning, management
- language
- English
- id
- 1339089
- date added to LUP
- 2005-01-11 00:00:00
- date last changed
- 2012-04-02 15:21:51
@misc{1339089, abstract = {{Purpose: The purpose of this thesis is to discover how the BCS has affected the strategizing of athletic programs among Non BCS schools. Methodology: This study is descriptive and interpretative. An abductive approach and a qualitative method was used. The primary data consists of semi-structured interviews. Theoretical perspective: The market is analyzed using theories such as; Evolutionary theory, Schumpeterian competition and contestable markets. Empirical foundation: The empirical foundation is based on a series of interviews with different conference commissioners for NonBCS chartered conferences. Conclusions: An insight to a possible future of collegiate football at the highest level is provided, based on current status of said market along with study results.}}, author = {{Kulander, David and Ljungman, Henrik and Mejia, Douglas}}, language = {{eng}}, note = {{Student Paper}}, title = {{The Frontlines Of University Athletics, Where Winning Means Everything.}}, year = {{2005}}, }