Besökarundersökning och utvärdering på museer : kompetens och konsekvens?
(2011) ABMM63 20111Division of ALM and Digital Cultures
- Abstract
- Audience research is a vital tool in museum management. Considering the potential consequences of audience research and other evaluations of museums, the aim of this thesis is to find out more about the extent of how museum professionals incorporate evaluations and audience research in the everyday operation? What are their qualifications to choose methods, to carry out the research or to hire an external firm or consultant? And perhaps most importantly, how do they themselves, think and feel about this work?
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/1982386
- author
- Larsson, Anna LU
- supervisor
- organization
- alternative title
- Audience Surveys and Evaluations at Museums : competence and consequences?
- course
- ABMM63 20111
- year
- 2011
- type
- H2 - Master's Degree (Two Years)
- subject
- keywords
- visitor studies, audience survey, audience research, Museum, Evaluations, utvärdering, besökarundersökning, ABM, museologi
- language
- Swedish
- id
- 1982386
- date added to LUP
- 2011-09-06 13:18:41
- date last changed
- 2014-04-11 14:16:32
@misc{1982386, abstract = {{Audience research is a vital tool in museum management. Considering the potential consequences of audience research and other evaluations of museums, the aim of this thesis is to find out more about the extent of how museum professionals incorporate evaluations and audience research in the everyday operation? What are their qualifications to choose methods, to carry out the research or to hire an external firm or consultant? And perhaps most importantly, how do they themselves, think and feel about this work?}}, author = {{Larsson, Anna}}, language = {{swe}}, note = {{Student Paper}}, title = {{Besökarundersökning och utvärdering på museer : kompetens och konsekvens?}}, year = {{2011}}, }