Marknadsorientering kräver mer än kundanpassning.
(2008) p.149-168
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/1764602
- author
- Elg, Ulf LU
- organization
- publishing date
- 2008
- type
- Chapter in Book/Report/Conference proceeding
- publication status
- published
- subject
- categories
- Popular Science
- host publication
- Marknadsorientering – myter och möjligheter
- editor
- Lars-Gunnar, Mattsson
- pages
- 149 - 168
- publisher
- Liber
- ISBN
- 978-91-47-08892-8
- language
- Swedish
- LU publication?
- yes
- id
- 30589d4a-af9e-44ff-b0f7-84be5f35e8e8 (old id 1764602)
- date added to LUP
- 2016-04-04 11:59:02
- date last changed
- 2018-11-21 21:08:20
@inbook{30589d4a-af9e-44ff-b0f7-84be5f35e8e8,
author = {{Elg, Ulf}},
booktitle = {{Marknadsorientering – myter och möjligheter}},
editor = {{Lars-Gunnar, Mattsson}},
isbn = {{978-91-47-08892-8}},
language = {{swe}},
pages = {{149--168}},
publisher = {{Liber}},
title = {{Marknadsorientering kräver mer än kundanpassning.}},
year = {{2008}},
}