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Strategische Kommunikation: Begriffliche und konzeptionelle Grundlagen aus internationaler Perspektive

Nothhaft, Howard LU (2020)
Please use this url to cite or link to this publication:
author
organization
alternative title
Strategic Communication: Definitional and conceptual basis from an international perspective
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
keywords
Strategic Communication
host publication
Handbuch Unternehmenskommunikation.
editor
Zerfass, Ansgar ; Piwinger, Manfred and Röttger, Ulrike
publisher
Gabler Verlag
ISBN
978-3-658-22932-0
DOI
10.1007/978-3-658-03894-6_5-1
language
German
LU publication?
yes
id
1c125152-8051-4876-b4f8-7d4b780b0b81
date added to LUP
2021-03-22 09:15:27
date last changed
2021-03-29 12:46:08
@inbook{1c125152-8051-4876-b4f8-7d4b780b0b81,
  author       = {{Nothhaft, Howard}},
  booktitle    = {{Handbuch Unternehmenskommunikation.}},
  editor       = {{Zerfass, Ansgar and Piwinger, Manfred and Röttger, Ulrike}},
  isbn         = {{978-3-658-22932-0}},
  keywords     = {{Strategic Communication}},
  language     = {{ger}},
  publisher    = {{Gabler Verlag}},
  title        = {{Strategische Kommunikation: Begriffliche und konzeptionelle Grundlagen aus internationaler Perspektive}},
  url          = {{http://dx.doi.org/10.1007/978-3-658-03894-6_5-1}},
  doi          = {{10.1007/978-3-658-03894-6_5-1}},
  year         = {{2020}},
}