Strategische Kommunikation: Begriffliche und konzeptionelle Grundlagen aus internationaler Perspektive
(2020)
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/1c125152-8051-4876-b4f8-7d4b780b0b81
- author
- Nothhaft, Howard LU
- organization
- alternative title
- Strategic Communication: Definitional and conceptual basis from an international perspective
- publishing date
- 2020
- type
- Chapter in Book/Report/Conference proceeding
- publication status
- published
- subject
- keywords
- Strategic Communication
- host publication
- Handbuch Unternehmenskommunikation.
- editor
- Zerfass, Ansgar ; Piwinger, Manfred and Röttger, Ulrike
- publisher
- Gabler Verlag
- ISBN
- 978-3-658-22932-0
- DOI
- 10.1007/978-3-658-03894-6_5-1
- language
- German
- LU publication?
- yes
- id
- 1c125152-8051-4876-b4f8-7d4b780b0b81
- date added to LUP
- 2021-03-22 09:15:27
- date last changed
- 2021-03-29 12:46:08
@inbook{1c125152-8051-4876-b4f8-7d4b780b0b81, author = {{Nothhaft, Howard}}, booktitle = {{Handbuch Unternehmenskommunikation.}}, editor = {{Zerfass, Ansgar and Piwinger, Manfred and Röttger, Ulrike}}, isbn = {{978-3-658-22932-0}}, keywords = {{Strategic Communication}}, language = {{ger}}, publisher = {{Gabler Verlag}}, title = {{Strategische Kommunikation: Begriffliche und konzeptionelle Grundlagen aus internationaler Perspektive}}, url = {{http://dx.doi.org/10.1007/978-3-658-03894-6_5-1}}, doi = {{10.1007/978-3-658-03894-6_5-1}}, year = {{2020}}, }