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Coordination, sensemaking, and idea work : How founding teams pivot their venture ideas

Weissenböck, Eva ; Breugst, Nicola and Brattström, Anna LU (2025) In Journal of Business Venturing 40(2).
Abstract

This study offers novel insights into how team structure and flexibility affect pivoting. It details how founding team coordination practices shape individual and collective sensemaking of feedback and efforts to improve a venture idea. Following seven founding teams, we identified how teams with overlapping responsibilities enjoyed the flexibility of both fragmented and holistic sensemaking. This enabled them to pivot when needed but otherwise persevere with their venture idea. In contrast, teams with clear separation of responsibilities engaged in fragmented sensemaking and only persevered with their idea. Our findings advance research on founding team coordination, pivoting, and teams' understanding of their venture ideas.

Please use this url to cite or link to this publication:
author
; and
publishing date
type
Contribution to journal
publication status
published
subject
keywords
Founding teams, Idea work, Pivoting, Sensemaking, Spaces
in
Journal of Business Venturing
volume
40
issue
2
article number
106472
publisher
Elsevier
external identifiers
  • scopus:85214892500
ISSN
0883-9026
DOI
10.1016/j.jbusvent.2024.106472
language
English
LU publication?
no
additional info
Publisher Copyright: © 2025 The Authors
id
33efe22d-868b-4553-a7a3-cb86055a887c
date added to LUP
2025-03-25 11:02:08
date last changed
2025-04-08 10:24:47
@article{33efe22d-868b-4553-a7a3-cb86055a887c,
  abstract     = {{<p>This study offers novel insights into how team structure and flexibility affect pivoting. It details how founding team coordination practices shape individual and collective sensemaking of feedback and efforts to improve a venture idea. Following seven founding teams, we identified how teams with overlapping responsibilities enjoyed the flexibility of both fragmented and holistic sensemaking. This enabled them to pivot when needed but otherwise persevere with their venture idea. In contrast, teams with clear separation of responsibilities engaged in fragmented sensemaking and only persevered with their idea. Our findings advance research on founding team coordination, pivoting, and teams' understanding of their venture ideas.</p>}},
  author       = {{Weissenböck, Eva and Breugst, Nicola and Brattström, Anna}},
  issn         = {{0883-9026}},
  keywords     = {{Founding teams; Idea work; Pivoting; Sensemaking; Spaces}},
  language     = {{eng}},
  number       = {{2}},
  publisher    = {{Elsevier}},
  series       = {{Journal of Business Venturing}},
  title        = {{Coordination, sensemaking, and idea work : How founding teams pivot their venture ideas}},
  url          = {{http://dx.doi.org/10.1016/j.jbusvent.2024.106472}},
  doi          = {{10.1016/j.jbusvent.2024.106472}},
  volume       = {{40}},
  year         = {{2025}},
}