Sustainable local journalism: role of engagement and interaction in building trust in local journalism
(2021) ECREA- Abstract
- Exploring new ways of studying communication and interactions in media and journalism is of high interest considering that we live in a constantly transforming media landscape. To build sustainable journalism and media organizations requires a holistic approach of the development involving audience, news producers and other stakeholders.This panel originates from studies applying action research on different aspects of media development and journalism. Journalism is a field of practice that is changing due to economical, political and cultural factors in different countries and in specific local contexts, which raises new questions of how journalism and media organizations can become more sustainable. There is an expressed need for testing... (More)
- Exploring new ways of studying communication and interactions in media and journalism is of high interest considering that we live in a constantly transforming media landscape. To build sustainable journalism and media organizations requires a holistic approach of the development involving audience, news producers and other stakeholders.This panel originates from studies applying action research on different aspects of media development and journalism. Journalism is a field of practice that is changing due to economical, political and cultural factors in different countries and in specific local contexts, which raises new questions of how journalism and media organizations can become more sustainable. There is an expressed need for testing innovative, multiple research approaches that could potentially be used in studying the media landscape. As a methodology, action research is infrequently used in media studies. The panel participants intend to discuss and illustrate its potential with examples of studies how action research in media and journalism have been or could be applied. Studies presented in the panel include interaction between the audience and news providers – both traditional media organizations and entrepreneurial media ventures. We also intend to highlight various strategies in working processes and practices of the news providers and interactions with the media users. Understanding and application of action research is diverse and complex. Action research can be regarded as a set of methodologies, a philosophical orientation, and a research culture. (Schuler, 2009:vii). It is commonly described as democratic approach that considers the participants and researchers as equally valuable; theoretical findings are combined with solutions to the problems experienced by participants (Hearn & Foth, 2005). Action research can be used for several purposes; for example for generating action: “improving the situation of the people involved in the research project, for example by supporting re-education, equal participation and free choice” (Argylis et al. 1985: 8-9). Such actions can be, for example, designing or evaluating new media technology, giving ideas, presenting plans, suggesting and actually developing services and products. One more purpose can be a facilitating of democratic, inclusive research processes, thus bringing several perspectives into account. Action research´s orientation toward participation and joint knowledge production makes it potentially suitable for providing researchers and other stakeholders with a new approach to community engagement, relationship building and organizational sustainability. The panel is guided by the principles of methodological pluralism. Common keys issues are: •The employment of action research in studies of local media where interaction with its audience is maintained in purpose to build sustainable news operations for the future. •Application of action research in media and journalism studies and its significance •Investigation of trust building between audience and media using digital media and methods. •Ethical issues of AR-driven projects that are used for purposes of impact makingThe goal of the panel is to highlight the potential of action research as methodology in media and journalism studies for interaction stimulation, trust building and potentially for sustainability of media and journalism practices and processes. (Less)
- Abstract (Swedish)
- The object of the study is to discuss how methods for increase interaction with communities can contribute to find ways for building relationships between local journalists and publics. Also, the study aims to display how trust can contribute to strategies for social sustainability of local journalism.
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/396e3613-be80-49e5-ab33-c73e15beeb0f
- author
- Cepaite Nilsson, Asta LU and Stúr, Elisabeth
- organization
- publishing date
- 2021-09-06
- type
- Contribution to conference
- publication status
- published
- subject
- conference name
- ECREA
- conference dates
- 2021-09-06 - 2021-09-09
- language
- English
- LU publication?
- yes
- id
- 396e3613-be80-49e5-ab33-c73e15beeb0f
- date added to LUP
- 2021-11-15 11:14:18
- date last changed
- 2023-09-20 07:53:06
@misc{396e3613-be80-49e5-ab33-c73e15beeb0f, abstract = {{Exploring new ways of studying communication and interactions in media and journalism is of high interest considering that we live in a constantly transforming media landscape. To build sustainable journalism and media organizations requires a holistic approach of the development involving audience, news producers and other stakeholders.This panel originates from studies applying action research on different aspects of media development and journalism. Journalism is a field of practice that is changing due to economical, political and cultural factors in different countries and in specific local contexts, which raises new questions of how journalism and media organizations can become more sustainable. There is an expressed need for testing innovative, multiple research approaches that could potentially be used in studying the media landscape. As a methodology, action research is infrequently used in media studies. The panel participants intend to discuss and illustrate its potential with examples of studies how action research in media and journalism have been or could be applied. Studies presented in the panel include interaction between the audience and news providers – both traditional media organizations and entrepreneurial media ventures. We also intend to highlight various strategies in working processes and practices of the news providers and interactions with the media users. Understanding and application of action research is diverse and complex. Action research can be regarded as a set of methodologies, a philosophical orientation, and a research culture. (Schuler, 2009:vii). It is commonly described as democratic approach that considers the participants and researchers as equally valuable; theoretical findings are combined with solutions to the problems experienced by participants (Hearn & Foth, 2005). Action research can be used for several purposes; for example for generating action: “improving the situation of the people involved in the research project, for example by supporting re-education, equal participation and free choice” (Argylis et al. 1985: 8-9). Such actions can be, for example, designing or evaluating new media technology, giving ideas, presenting plans, suggesting and actually developing services and products. One more purpose can be a facilitating of democratic, inclusive research processes, thus bringing several perspectives into account. Action research´s orientation toward participation and joint knowledge production makes it potentially suitable for providing researchers and other stakeholders with a new approach to community engagement, relationship building and organizational sustainability. The panel is guided by the principles of methodological pluralism. Common keys issues are: •The employment of action research in studies of local media where interaction with its audience is maintained in purpose to build sustainable news operations for the future. •Application of action research in media and journalism studies and its significance •Investigation of trust building between audience and media using digital media and methods. •Ethical issues of AR-driven projects that are used for purposes of impact makingThe goal of the panel is to highlight the potential of action research as methodology in media and journalism studies for interaction stimulation, trust building and potentially for sustainability of media and journalism practices and processes.}}, author = {{Cepaite Nilsson, Asta and Stúr, Elisabeth}}, language = {{eng}}, month = {{09}}, title = {{Sustainable local journalism: role of engagement and interaction in building trust in local journalism}}, year = {{2021}}, }