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Trick or treatment. Brokering biotech.

Åkesson, Lynn LU (2005)
Abstract
This chapter focuses on technology-brokers and inventors who operate in a medical context. It aims to discuss how relationships between the actors involved affect the possibility of transforming innovations into consumables, and to describe the kind of social work needed to successfully make this transformation. The chapter explores some of those tricks by using the concept 'net work' when discussing technology-brokers, 'face work' when talking about inventors, and finally 'trust work' when considering relationships between several actors. Brokering is, of course, not restricted to the specific arena of medicine and biotechnology. This middle-man position can be found in many different contexts. Erving Goffman introduced the concept of... (More)
This chapter focuses on technology-brokers and inventors who operate in a medical context. It aims to discuss how relationships between the actors involved affect the possibility of transforming innovations into consumables, and to describe the kind of social work needed to successfully make this transformation. The chapter explores some of those tricks by using the concept 'net work' when discussing technology-brokers, 'face work' when talking about inventors, and finally 'trust work' when considering relationships between several actors. Brokering is, of course, not restricted to the specific arena of medicine and biotechnology. This middle-man position can be found in many different contexts. Erving Goffman introduced the concept of face work in the 1950s, In brief, the concept is about how people try to maintain a balance or consistency between their actions and presentations of themselves (Less)
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
keywords
technology, marketing, culture
host publication
Magic, Culture, and the New Economy
editor
Löfgren, Orvar and Willim, Robert
publisher
Berg Publishers
external identifiers
  • scopus:85095676742
ISBN
1-84520-091-8
978-184520-091-6
1-84520-090-X
978-184520-090-9
language
English
LU publication?
yes
additional info
Republished by T&F 2020, eISBN: 9781003103196
id
45af713b-c85e-4657-aee3-ce08154659c1 (old id 537069)
date added to LUP
2016-04-04 12:04:35
date last changed
2021-01-25 09:35:11
@inbook{45af713b-c85e-4657-aee3-ce08154659c1,
  abstract     = {This chapter focuses on technology-brokers and inventors who operate in a medical context. It aims to discuss how relationships between the actors involved affect the possibility of transforming innovations into consumables, and to describe the kind of social work needed to successfully make this transformation. The chapter explores some of those tricks by using the concept 'net work' when discussing technology-brokers, 'face work' when talking about inventors, and finally 'trust work' when considering relationships between several actors. Brokering is, of course, not restricted to the specific arena of medicine and biotechnology. This middle-man position can be found in many different contexts. Erving Goffman introduced the concept of face work in the 1950s, In brief, the concept is about how people try to maintain a balance or consistency between their actions and presentations of themselves},
  author       = {Åkesson, Lynn},
  booktitle    = {Magic, Culture, and the New Economy},
  editor       = {Löfgren, Orvar and Willim, Robert},
  isbn         = {1-84520-091-8},
  language     = {eng},
  publisher    = {Berg Publishers},
  title        = {Trick or treatment. Brokering biotech.},
  year         = {2005},
}