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Perceptions of Learning among Swiss Watch Managers

Tajeddini, Kayhan LU (2009) In Journal of Workplace Learning 21(7). p.525-537
Abstract
Purpose

– This paper aims to explore managers' perceptions of learning within a sample of Swiss watch firms.



Design/methodology/approach

– A purposeful (judgmental) stratified sampling method was employed, where in‐depth interviews with 13 marketing managers and owners were carried out over a three‐month period. Meaning units (MUs) were abstracted, which were compared and discussed with the interviewees until a basic agreement of terms could be made.



Findings

– By providing tangible evidence of qualitative statements, this research suggests that if decision makers wish to influence business performance, they need to be aware of this comprehensive insight into the potential of... (More)
Purpose

– This paper aims to explore managers' perceptions of learning within a sample of Swiss watch firms.



Design/methodology/approach

– A purposeful (judgmental) stratified sampling method was employed, where in‐depth interviews with 13 marketing managers and owners were carried out over a three‐month period. Meaning units (MUs) were abstracted, which were compared and discussed with the interviewees until a basic agreement of terms could be made.



Findings

– By providing tangible evidence of qualitative statements, this research suggests that if decision makers wish to influence business performance, they need to be aware of this comprehensive insight into the potential of learning orientation.



Research limitations/implications

– This research has taken a qualitative approach to establish external reliability. Hence, this could be followed by a large‐scale survey to discover how it can influence employee idea generation and performance. Another limitation is the exclusive focus on senior managers and owners of Swiss watch companies, who have a specific culture, history and experience. Consequently, it would be useful to take a similar approach to other established industries with different culture and environmental characteristics and experience, so that comparisons can be made.



Practical implications

– The paper provides strategic insights and practical thinking that have influenced some of the world's leading organisations. The paper has practical implications for managers involved in unifying focus for the efforts and projects of individuals as it shows the importance of an organisation focusing on learning orientation, thereby leading to superior performance.



Originality/value

– The paper provides a good example of learning deficiency as one of the main reasons why these companies find it so hard to successfully stay in the market. (Less)
Please use this url to cite or link to this publication:
author
publishing date
type
Contribution to journal
publication status
published
subject
keywords
Learning organizations, Qualitative research, Business performance, Switzerland
in
Journal of Workplace Learning
volume
21
issue
7
pages
525 - 537
publisher
Emerald Group Publishing Limited
external identifiers
  • scopus:70350315899
ISSN
1366-5626
DOI
10.1108/13665620910985522
language
English
LU publication?
no
id
738d7177-0001-405e-a15b-1ca61af4cecb (old id 5385681)
date added to LUP
2015-05-21 12:03:31
date last changed
2017-01-01 05:37:20
@article{738d7177-0001-405e-a15b-1ca61af4cecb,
  abstract     = {Purpose<br/><br>
– This paper aims to explore managers' perceptions of learning within a sample of Swiss watch firms.<br/><br>
<br/><br>
Design/methodology/approach<br/><br>
– A purposeful (judgmental) stratified sampling method was employed, where in‐depth interviews with 13 marketing managers and owners were carried out over a three‐month period. Meaning units (MUs) were abstracted, which were compared and discussed with the interviewees until a basic agreement of terms could be made.<br/><br>
<br/><br>
Findings<br/><br>
– By providing tangible evidence of qualitative statements, this research suggests that if decision makers wish to influence business performance, they need to be aware of this comprehensive insight into the potential of learning orientation.<br/><br>
<br/><br>
Research limitations/implications<br/><br>
– This research has taken a qualitative approach to establish external reliability. Hence, this could be followed by a large‐scale survey to discover how it can influence employee idea generation and performance. Another limitation is the exclusive focus on senior managers and owners of Swiss watch companies, who have a specific culture, history and experience. Consequently, it would be useful to take a similar approach to other established industries with different culture and environmental characteristics and experience, so that comparisons can be made.<br/><br>
<br/><br>
Practical implications<br/><br>
– The paper provides strategic insights and practical thinking that have influenced some of the world's leading organisations. The paper has practical implications for managers involved in unifying focus for the efforts and projects of individuals as it shows the importance of an organisation focusing on learning orientation, thereby leading to superior performance.<br/><br>
<br/><br>
Originality/value<br/><br>
– The paper provides a good example of learning deficiency as one of the main reasons why these companies find it so hard to successfully stay in the market.},
  author       = {Tajeddini, Kayhan},
  issn         = {1366-5626},
  keyword      = {Learning organizations,Qualitative research,Business performance,Switzerland},
  language     = {eng},
  number       = {7},
  pages        = {525--537},
  publisher    = {Emerald Group Publishing Limited},
  series       = {Journal of Workplace Learning},
  title        = {Perceptions of Learning among Swiss Watch Managers},
  url          = {http://dx.doi.org/10.1108/13665620910985522},
  volume       = {21},
  year         = {2009},
}