Skip to main content

Lund University Publications

LUND UNIVERSITY LIBRARIES

A cognitive-semiotic approach to impoliteness : Effects of conventionality and semiotic system on judgements of impoliteness by Russian and Swedish speakers

Zlov, Vladislav and Zlatev, Jordan LU (2023) In Journal of Politeness Research
Abstract

The field of (im)politeness studies has been steadily growing and developing but the role of conventionality and the type of semiotic system (e.g., language vs. gesture) for impoliteness perception has not been sufficiently explored. We used a cognitive-semiotic framework combining a reaction-time experiment and in-depth interviews with sixty participants to explore how Russian and Swedish native speakers evaluate and describe highly and less conventional impolite behaviour expressed either through speech or through gesture. The results showed a positive correlation between the conventionality of expressions and how impolite they are judged to be, and that highly conventional expressions lead to faster judgements. Few differences were... (More)

The field of (im)politeness studies has been steadily growing and developing but the role of conventionality and the type of semiotic system (e.g., language vs. gesture) for impoliteness perception has not been sufficiently explored. We used a cognitive-semiotic framework combining a reaction-time experiment and in-depth interviews with sixty participants to explore how Russian and Swedish native speakers evaluate and describe highly and less conventional impolite behaviour expressed either through speech or through gesture. The results showed a positive correlation between the conventionality of expressions and how impolite they are judged to be, and that highly conventional expressions lead to faster judgements. Few differences were found between impolite expressions in the experiment, but some were reflected in the interviews. Further, we found that Swedish participants evaluated language and gestures as very impolite more often than Russian participants did. We discuss these findings through the lens of the proposed framework and offer a three-dimensional analysis of the concept of conventionality in terms of frequency, normativity, and encodedness.

(Less)
Please use this url to cite or link to this publication:
author
and
organization
publishing date
type
Contribution to journal
publication status
epub
subject
keywords
conventionality, face, gesture, language, meta-discourse
in
Journal of Politeness Research
publisher
De Gruyter
external identifiers
  • scopus:85168709410
ISSN
1612-5681
DOI
10.1515/pr-2022-0017
language
English
LU publication?
yes
id
7761f698-0b89-46d5-b9b3-4f4a02e24c00
date added to LUP
2023-11-10 13:24:19
date last changed
2023-11-25 02:10:32
@article{7761f698-0b89-46d5-b9b3-4f4a02e24c00,
  abstract     = {{<p>The field of (im)politeness studies has been steadily growing and developing but the role of conventionality and the type of semiotic system (e.g., language vs. gesture) for impoliteness perception has not been sufficiently explored. We used a cognitive-semiotic framework combining a reaction-time experiment and in-depth interviews with sixty participants to explore how Russian and Swedish native speakers evaluate and describe highly and less conventional impolite behaviour expressed either through speech or through gesture. The results showed a positive correlation between the conventionality of expressions and how impolite they are judged to be, and that highly conventional expressions lead to faster judgements. Few differences were found between impolite expressions in the experiment, but some were reflected in the interviews. Further, we found that Swedish participants evaluated language and gestures as very impolite more often than Russian participants did. We discuss these findings through the lens of the proposed framework and offer a three-dimensional analysis of the concept of conventionality in terms of frequency, normativity, and encodedness.</p>}},
  author       = {{Zlov, Vladislav and Zlatev, Jordan}},
  issn         = {{1612-5681}},
  keywords     = {{conventionality; face; gesture; language; meta-discourse}},
  language     = {{eng}},
  publisher    = {{De Gruyter}},
  series       = {{Journal of Politeness Research}},
  title        = {{A cognitive-semiotic approach to impoliteness : Effects of conventionality and semiotic system on judgements of impoliteness by Russian and Swedish speakers}},
  url          = {{http://dx.doi.org/10.1515/pr-2022-0017}},
  doi          = {{10.1515/pr-2022-0017}},
  year         = {{2023}},
}