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Overcoming Methodological Individualism In Consumer Research: Possibilities and Challenges

Lucarelli, Andrea LU ; Rokka, Joona and Heitanen, Joel (2017) 9th EIASM Workshop on Interpretative Consumer Research
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author
organization
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type
Contribution to conference
publication status
published
subject
conference name
9th EIASM Workshop on Interpretative Consumer Research
language
English
LU publication?
yes
id
7c60e362-af5f-4cfb-8d2a-f16da329818c
date added to LUP
2017-09-08 13:06:48
date last changed
2017-09-08 15:40:08
@misc{7c60e362-af5f-4cfb-8d2a-f16da329818c,
  author       = {Lucarelli, Andrea and Rokka, Joona and Heitanen, Joel},
  language     = {eng},
  title        = {Overcoming Methodological Individualism In Consumer Research: Possibilities and Challenges},
  year         = {2017},
}