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The mediatized Zlatan: The immigrant’s path from provincial otherness to national identity and to a Western literary space

Sarrimo, Cristine LU (2014) p.127-146
Abstract
In this article the mediatisation of Zlatan Ibrahimovic's autobiography, written by the journalist David Lagercrantz, is investigated through the reception of the book as well as of other media formats in which it was made public. A main point made is that the processes of mediatisation is a main factor in creating a literary trademark and bestseller. The footballer's mythic life story, as expressed in the autobiography and in media over the years, is both racified, marked by class and an imagined national community which augments the ongoing hype surrounding this specific autobiography.
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
keywords
Mediatisation Autobiography Race Class Nationalism
host publication
Hype : bestsellers and literary culture
editor
Helgason, Jon ; Steiner, Ann and Kärrholm, Sara
pages
127 - 146
publisher
Nordic Academic Press
ISBN
9789187675065
project
Den bästsäljande självbiografin: exemplet Jag är Zlatan Ibrahimovic
language
English
LU publication?
yes
id
88b3f173-4c22-45d4-a1c2-f562eed816ce (old id 4985893)
date added to LUP
2016-04-04 11:29:00
date last changed
2018-11-21 21:05:09
@inbook{88b3f173-4c22-45d4-a1c2-f562eed816ce,
  abstract     = {{In this article the mediatisation of Zlatan Ibrahimovic's autobiography, written by the journalist David Lagercrantz, is investigated through the reception of the book as well as of other media formats in which it was made public. A main point made is that the processes of mediatisation is a main factor in creating a literary trademark and bestseller. The footballer's mythic life story, as expressed in the autobiography and in media over the years, is both racified, marked by class and an imagined national community which augments the ongoing hype surrounding this specific autobiography.}},
  author       = {{Sarrimo, Cristine}},
  booktitle    = {{Hype : bestsellers and literary culture}},
  editor       = {{Helgason, Jon and Steiner, Ann and Kärrholm, Sara}},
  isbn         = {{9789187675065}},
  keywords     = {{Mediatisation Autobiography Race Class Nationalism}},
  language     = {{eng}},
  pages        = {{127--146}},
  publisher    = {{Nordic Academic Press}},
  title        = {{The mediatized Zlatan: The immigrant’s path from provincial otherness to national identity and to a Western literary space}},
  year         = {{2014}},
}